When used properly in combination with other basic search engine tactics, these tips can help to dramatically improve your placement with the search engines and increase the traffic to your web site.
1. USE KEYWORD FILE NAMES: By naming your html file relevant to your keywords, you can gain a slight advantage. This is a relatively minor aid so don't go overboard with it.
2. AVOID USING ROBOTIC SUBMISSIONS TO THE TOP SEARCH ENGINES: When submitting your web page to one of the top 8 search engines, try to post your page manually rather than using any automated software or sites that post for you to get into the prime search engines. Many people believe that over 70% of your hits will come from Google and Yahoo! It's probably worth spending a considerable amount of time trying to get a good ranking from theses search engines. (Actually Yahoo is more like a directory than a search engine and requires that you read their help pages about their listing method)
3. BE SURE TO USE YOUR KEYWORDS IN YOUR PAGE TITLE: Many search engines will look to see what words you have used in your page title tag. It is VERY important that you include the keywords you want to be found under in this title tag.
4. GET YOUR PAGE LINKED FROM OTHER SITES: Some search engines will increase your relevancy if your site is linked to from other sites. Try to establish as many links as possible from other locations before you submit your web page for placement.
5. AVOID USING JAVA AND FRAMES IN YOUR PAGES: Search engine robots have a difficult time with pages containing Java and frames (not the Java Script tip below which is ignored by search engines). In order to establish a high relevancy and therefore a high rank do not use these methods in the pages you submit to the search engines.
6. THE FIRST 250 WORDS OF TEXT: Search engine robots scrutinize the first 250 word of text in your page for relevancy and keyword count. You must use your keywords in the appropriate proportions in this part of your page. Some say a 10% - 40% keyword count in this section of text is ideal. ALWAYS start this text with the page title you used in the title tag. Avoid keyword repetition (i.e. repeating keywords one after the other).
7. DO NOT USE THE META REFRESH COMMAND: This command is used to automatically transfer a page to another without requiring reader input.
8. DO NOT USE TEXT THAT IS THE SAME COLOR AS THE BACKGROUND: Search engines look for text that is the same color as the background which is being used to increase the keyword count without the reader seeing the text. This has become a definite no no and you may be penalized for such tactics.
9. USE LINKS CONTAINING KEYWORDS: One way to increase a keyword count is to use a series of working or non-working links containing a description and link that incorporate your keywords. This also has the advantage of providing links to other web sites from your page which the search engines also look for.
10. USE THE IMAGE ALT TAG TO INCREASE YOUR KEYWORD COUNT: Every image allows you to include a text description of that image in the alt tag. Use these tags to incorporate keywords or phrases to increase your keyword count. Search engines do consider alt tags in their relevancy rankings.
11. USE KEYWORDS IN PLURAL: Try to use your keywords in the plural form. Such as, CLOCKS instead of CLOCK. A user search on the keyword CLOCK will find both CLOCK and CLOCKS but a user search for CLOCKS will usually not turn up pages using the keyword CLOCK in singular form.
12. KEEP META TAG DESCRIPTION TO 25 WORDS OR LESS: Most search engines will truncate your description if it is too long deleting possible key points you are trying to convey. Keep your meta description to 25 words or less to avoid having posted an incomplete message to readers.
13. KEEP META TAG KEYWORD LISTS UNDER 1000 CHARACTERS: Keep your meta tag keyword list to under 1000 characters. Anything more and you may have your relevancy rank penalized by search engines. Additionally, do not repeat any one keyword in the keyword meta tag more than three times.
I truly hope you use these strategies soon and realize far more success than you have! Get started right away and watch the difference in your rankings.
More free tips at http://www.GoogleWebsite.com/
I recently was asked by an author to remove a... Read More
To get your website listed well in the major search... Read More
Often, sites view seo and PPC marketing as exclusive marketing... Read More
It used to be that designing an attractive website to... Read More
A Pay-Per-Inclusion search engine is a service in which a... Read More
Below are what I call the "10 Commandments" for Keywords.To... Read More
The complexities of Google's PR (Page Ranking) System have grown... Read More
Are you considering a search engine promotion campaign to improve... Read More
Designing a Better System for Search Engines and Information Distribution,... Read More
Getting your website listed in Google quickly simply requires that... Read More
What follows is a condensed version of a conversation that... Read More
When search engines first appeared, they were simple affairs consisting... Read More
Increasing your search engine rankings should certainly be one of... Read More
Attaining a top ranking in Goggle or any other major... Read More
In this third article, we continue to dig into the... Read More
What's the difference?For those who aren't quite clear what the... Read More
The most difficult area of SEO is building link popularity.... Read More
Their is simple way of making your website rank top... Read More
One of the most important steps in any site's publicity... Read More
Search engine optimization remains a minefield of old advice, outdated... Read More
Before to answer to this question we have to know... Read More
The old ways are not always the best ways.The traditional... Read More
The biggest problem that most are running into seems to... Read More
Having a Google Sitemap just got better! Not only does... Read More
As you have seen throughout the guide, search engine optimization... Read More
Becoming an SEO expert, or a search engine optimization expert,... Read More
Do you have a website that has little or no... Read More
The new MSN Search is quickly gaining popularity among internet... Read More
Before you make drastic changes to your website after a... Read More
Lets face it. Search Engines rule the World Wide Web... Read More
Web users turn to search engines for answers to their... Read More
Most webmasters have no idea on how to make a... Read More
Most internet marketers are aware of, and probably use, the... Read More
6 cups thick content mix 1 jar word of mouth,... Read More
When Google Adwords first came on scene, it was not... Read More
Your title tag is the most important 3 to 12... Read More
Search Engine Optimization is a widely misunderstood industry. Many webmasters,... Read More
In the following article I will give you some basic... Read More
Before you go and spend big money on a professional... Read More
Over the last couple of weeks, I've received more e-mails... Read More
Would you like a checklist of the important steps to... Read More
Indulge me for a moment.Forget that Google is a search... Read More
The name of the game is search engine optimization and... Read More
RSS is the latest craze in online publishing. But what... Read More
With search engines like Google currently indexing over 8 billion... Read More
"HLE" is a bit of a joke term, (or possible... Read More
After 105 days Google finally updated PR. And it's about... Read More
Most internet marketers are aware of, and probably use, the... Read More
"Owning your business category online is more than just a... Read More
There are millions of web sites trying to get listed... Read More
1) Title Tag - The title tag is the most... Read More
Generating high traffic to your web site can be costly,... Read More
Maximizing traffic from the search engines to your web site... Read More
Link popularity is very important these days for all websites... Read More
In parts 1 - 6 you learnt how to develop... Read More
Not many web master take the time to use a... Read More
IntroductionWhy does a FLASH intro need SEO? Flash, the great... Read More
In the early days of the World Wide Web, when... Read More
It's unfortunate that many website owners are so hung-up on... Read More
There's no denying it: Search engines are a dominating force... Read More
The world of internet marketing is a highly competitive place.... Read More
Let's say you are writing a web site to sell... Read More
Web users turn to search engines for answers to their... Read More
Content Management Systems and search engine optimization (SEO) used to... Read More
Which SEO hat do you wear? Is it white or... Read More
I just wanted to share a little Search Engine Optimization... Read More
Search Engine Optimization (SEO) |