8 Essential SEO techniques

1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.

2) ALT Tags - ALT tags were meant to be for text browsers because the images didn't show in text browsers and the ATL tags would tell the visitor what it's about. You should put your main keyword(s) in the ALT tags, but don't over do it because you could get dropped in the results or even worse banned for life!

3) Link Popularity - Link popularity is the most powerful SEO tool out of all them. Most search engines don't even consider web sites if there is not at least one or two links pointing to the web site. Having another site(s) link to your web site is important when it comes to getting your site a good ranking. Your keywords should be in the links you get and keep the keywords short. When you receive requests for a link exchange, check the site out before linking with them, check for spam (Repeat keywords, hidden text, etc.).

4) Keyword Density - This is also vital and should be used with research. You should use the keyword(s) once in the title tag, once in the heading tag, once in bold text, and get the density between 5% to 20% (Don't over do it!). Also use your keyword(s) both low and high on the web page, keyword(s) should be in the first sentence and in the last one.

5) Page Size - Your web page's speed is important to your visitors and the search engines. Why? Because the robots will be able to spider your web page faster and easier. Try your best to keep your web page over 5k and under 15k in size.

6) Rich Theme - Search engines are looking at themes more and more. Build content (Articles, FAQ, tips, etc.) much as possible and keep the web pages around 200 to 500 words. Create content that's related to your market and link them out to other related content on your site. Try to get 200 web pages or more.

7) Web Site Design - This is also important, if you want to get indexed! Text content should out weigh the HTML content. The pages should validate and be usable in all of today's leading edge browsers. Stay away from flash and Java Script, search engines dislike them both a lot.

8) Insite Cross Linking - This will help you get all of your web pages indexed by the search engines. Your web pages should be no more than three clicks away from the home page. Link to topic related quality content across your site. This will also help build you a better theme through out your web site. On every page you should link back to your home page and your main service(s).

Matt Colyer is the owner of the Superior Webmaster. He also is a php, CGI and ASP developer.

---

How Ive Maintained 7 Top Ten Google Rankings For Nine Months

Back in November 2004 I discovered a way to get... Read More

Is My Search Engine Optimization Working?

You've just built a website and can't wait to start... Read More

Keyword Demand Isnt Enough

I get half of the world traffic for the term... Read More

Search Engine Robots - How They Work, What They Do (Part I)

Automated search engine robots, sometimes called "spiders" or "crawlers", are... Read More

The Write to Link Popularity

Incorporating writing as a means of boosting your link popularity... Read More

Feed me - Satisfy the Search Engines and Your Sites Visitors With Keyword-Rich Content

Search engines love content. Graphics may make your site look... Read More

Search Engine Strategies for Affiliate Websites

The major search engines are always on the lookout to... Read More

If You Could Submit Just One Page To The Search Engines Which Should It Be?

Listen. Some make submitting pages to search engines sound like... Read More

The Google Sitemap For Idiots

I don't mind admitting that every time some new fangled... Read More

The Myth of Guaranteed #1 Ranking in Search Engine Marketing

You've seen the ads: Guaranteed #1 Ranking! There are no... Read More

Search Engine Tips & Techniques

As you are building your site or getting your site... Read More

Keyword Targeting Strategy In Your Site

Once the keywords have been decided for the site one... Read More

Google, Yahoo!, Pandoras Box And The Lottery

In the fall of 1990, the musical group Snap had... Read More

The Real Search Engine Optimization Guide

Nowadays, there is so much talk about SEO (search engine... Read More

Ranked #1 at Google for Invisible Entrepreneurs But No Traffic?

I am ranked #1 for that silly phrase at Google.... Read More

How to Verify and Monitor Your Search Engine Listing on Google?

Being listed in search engines and ranked high on searches... Read More

When to Hire a Professional SEO Firm?

In efforts to increase sales and profitability, more and more... Read More

10 Basic Rules for Where to Place Your Keywords

First of all, Google and most other search engines do... Read More

Why Optimize Your Site For Search Engines?

Sometimes a search engine optimization company will miss that glaring... Read More

An SEO Checklist

Search engine optimization is on every webmaster's mind these days.... Read More

Search Engine FAQ

Why shouldn't I use a submission service that submits my... Read More

Get More Cosmetic Surgery Patients From The Web

It's no surprise that dominant cosmetic surgery practices also have... Read More

Seecrets on Website Promotion: Search Engine Wars ? a Different Perspective

The objective of all search engine providers is epitomized by... Read More

Link Building in Light of Vision-based Page Segmentation

The days of basing a successful link building strategy on... Read More

Straight Talk on Search Engine Optimization

To get your website listed well in the major search... Read More

Keywords: The First Step To Recognition

Open Wordtracker [ http://www.wordtracker.com/ ] and you'll see... Read More

SEO Made Easy!

Search engine optimization remains a minefield of old advice, outdated... Read More

The Disease of Google Banning: Are You At Risk?

Definition:Google banning occurs when Google removes your site from its... Read More

SEO Expert Guide - Proposition Development (part 2/10)

It is literally amazing how many people start their online... Read More

3.5 Reasons You Need To Forget About Search Engines

Have you ever stopped to think how much time is... Read More

Give the Folks at Google What They Want

Recent developments on the Google front have web marketers and... Read More

The SEO Gurus poem

Am I alone as I survey that vast wilderness outside,Sat... Read More

Easy And Simple Steps To Get Listed In Search Engines

Search engines are one of THE best resource for free... Read More