The Power of Capsulized Foods

For most people, the concept of capsulized food? usually conjures up images of space travelers ingesting meals condensed into a compact pill. However, in modern-day reality, things are quite different. Capsulized foods are one of the most innovative nutritional advancements in recent memory, and will soon become a significant ? and highly valued ? concept within the healthy eating community.

To understand what capsulized foods are and how they are positively changing the way the world eats, it is helpful to see the problem that capsulized foods are designed to solve. In a word, that problem is: lack.

Despite the growing awareness of eating healthy, most attempts to provide people with healthy meal and nutritional products suffer from some kind of 'lack'.

There is a lack of convenience. Many foods are not packaged for convenience. Those that are convenient are oftentimes heavily processed and filled with artificial ingredients. And, preparing meals often requires a luxury of time many consumers do not have.

There is a lack of portability. This is a direct extension of convenience. Though a full-course meal may provide the right amount of low glycemic carbohydrates, unsaturated fats, and complete proteins, it is often tethered to the kitchen table.

There is a lack of sources. Our world is abundant with natural and processed foods. Yet, finding the right combination of those foods to meet our dietary needs is challenging for many. The array of choices adds to the confusion, and sometimes the food selections we want are not available to us. Whether one is on a low carbohydrate, low fat, or isometric diet, finding the right foods and incorporating them into our daily lifestyle requires effort.

There is a lack of nutrient-density. This refers to the amount of nutrition within a given food. For example, a soft pretzel weighing 60 grams has a low density of nutrition, whereas an egg also weighing 60 grams has a high density of nutrition. Ounce for ounce, many processed foods possess less nutritional value (or, density) than whole foods such as fruits and vegetables. However, many processed foods have great merit since they do provide dense nutrition in a small amount of food. The challenge is in identifying the foods that are rich in nutrients versus the foods that are not.

It is within this situation of lack that capsulized foods provide real eating solutions. Sometimes called "compact liquid foods", capsulized foods are extremely portable, require no preparation time at all, and travel easily due to their small, durable, and lightweight containers. At the same time, capsulized foods are liquefied, which allows them to be quickly consumed. This is of primary importance to eaters who simply do not have time to prepare and then sit through a traditional meal. Capsulized foods are also extremely rich in nutrients, and in fact provide the highest nutritional value per fluid ounce of any food product on the market. As such, capsulized foods effectively solve the lack of convenience, portability, and nutrition-density in a single, cost-effective eating solution.

Yet there is another key aspect of capsulized foods that must be present; in fact, it is arguably the most important aspect of all: taste[i].

Research has proven that nutritional supplements of any kind will simply not have a lasting impact if taste is not a primary design consideration. True, while people are willing to tolerate foul-tasting cough medicine, they only do so because the frequency is a few times per year. Eating, however, is an activity ? and for many, an enjoyable activity ? that people engage in on a daily basis; several times a day, in fact. Asking people to tolerate unpalatable nutritional foods is simply not a reasonable expectation, and for years, any attempt to create capsulized food has been unable to overcome this hurdle. That is, until very recently. Manufacturers today understand that in order to develop a capsulized food ? a food that can become a staple in consumer diets -- taste is paramount.

Capsulized foods often provide a complete macronutrient- and micronutrient-enriched meal in a only a few liquid ounces. This allows consumers to go from hungry to satiated, and from undernourished to nourished in less than five seconds. And at around 100 to 200 calories, capsulized foods are suitable for those on calorie-reduced diets, or those who simply want to maintain their weight.

The defining target market for nutritional supplements is no longer elite athletes, but the millions of everyday people who have been exposed, some since birth, to sugary cereals, fast foods, potato chips, candy bars, and caffeinated soft drinks[ii]. This broad group of consumers is interested in healthy choices, but has proven its absolute power in punishing products that fail to reach the lofty bar set by taste buds. They also demand convenience, and capsulized foods deliver.

Eaters can now, through capsulized foods, enjoy the convenience, portability, nutritional-density, and taste that they have demanded for decades. This bodes well for not only the current generation, but future generations as well, who will have access to capsulized foods as viable and intelligent eating options.

ABOUT PROTICA

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at http://www.protica.com

You can also learn about Profect at http://www.profect.com

REFERENCES

[i] Source: "Taste Matters". AFIC. http://www.afic.org/Taste%20Matters.htm

[ii] Source: "Sports Drinks and Energy Bars: Fuelling the Couch Potato". Kalorama Information. http://www.kaloramainformation.com/editor/viewcontent.asp?prid=373

Copyright - Protica Research - http://www.protica.com

In The News:


pen paper and inkwell


cat break through


Eliminate Sugar and Lose Weight

If you want to lose weight, there is one thing... Read More

Omega 3 Fat is Good for Your Heart and for Your Brain

Scandinavian fishermen are a healthy bunch. It had long been... Read More

The Sugar-Coated Truth

It is believed that cane sugar was discovered before the... Read More

How Food Affects Mood

Everyone can benefit from understanding how food affects our... Read More

How Much Water Should You Drink Per Day?

I'm always amazed at how many people seem to know... Read More

The Wonderful Benefits of the Mediterranean Diet

The Mediterranean Diet is now recognized as one of the... Read More

Is Eating a Raw Food Diet Actually Healthy for You?

Whatever diet you choose to live by, the food you... Read More

Gift of Health

People want to get the very best they can when... Read More

Put a Zing in your Step with Ginger!

Zingiber officinale has been held in the highest regard by... Read More

Your bodys pH

So what's all the shake up about anyway?. To put... Read More

Power of Oatmeal

Come on, guys and gals. Those Trix are for kids.And... Read More

Organic Eating - Why Bother?

Originally, all foods were "organic" ? grown and prepared without... Read More

MSG: If Its Safe, Why Do They Disguise It On Labels?

Monosodium glutamate, commonly known as MSG, was thought of as... Read More

Facts About Virgin Coconut Oil

Coconut oil is less known compare to olive oil, corn... Read More

Set Your Fat Thermostat at a Healthy Level

Have you ever watched someone who appears thin and healthy... Read More

Finding the Elusive Complete-Protein Source

Images of "protein powder" containers with accomplished bodybuilders on their... Read More

Fructose Short-Circuits Glycolysis

First some terminology.Fructose ... a five carbon sugar that occurs... Read More

Good Fats and Bad Fats -- Whats The Difference?

As a low carb dieter, your diet is undoubtedly high... Read More

Focus on Trans Fat

There's no doubt--carbohydrates have taken center stage in public discourse... Read More

Top Ten Ways to Avoid Holiday Weight Gain

Did you know the average American gains 5-7 pounds every... Read More

Diet and Eczema

Much controversy and argument surrounds the idea that food may... Read More

Safely Transitioning Off Meal Replacement Plans

Meal replacements have been part of the diet landscape for... Read More

Feeling Tired? Cant Lose Weight? Tap Into Protein Power!

You're always hungry right? The last thing you have time... Read More

Fighting Fatigue and the American Diner Breakfast

(Part 1 of a Special 5 Part Series on Body... Read More

Eating Healthy -- Why?

The most incredible thing you can do for yourself is... Read More

High Acid Levels Lead to Cardiovascular Disease

THE RISKWhen you consume food that's high in acid or... Read More

The Ugly Truth About Food

At any grocery store in North America right now, there... Read More

How The Food Industry Influences Nutrition and Health

When was the last time you consumed soda? Most likely,... Read More

Fasting & Enemas...For A Clean Body Detox

A hundred years ago, life was very different here on... Read More

Ocular Nutrition and Eye Health Food

Understanding ocular nutrition and eye health can be one of... Read More

Adding to Your Level of Health is the Key

Here is a continuation of the light and darkness metaphor:... Read More

Eat Right For A Healthy Life

Our diet is an essential factor for the formation of... Read More

Most of Us Talk and Think About Nutrition and Exercise as a Distant Activity to be Started Some Day!

If you do not take time to stand back at... Read More