How to Avoid Giving Away Free Consulting

After spending 30 minutes in a coffee shop with a potential client, I realized that the sheet of paper they were writing on was almost full; full of ideas that I had just given away for free. If you consult, coach, or are in the advice-giving field, you may have had a similar experience. Here are some valuable techniques to practice that will prevent you from giving away free consulting.

In most cases, arrange to meet with your potential clients for about 30 minutes, to see if you are a match; that is, can you offer a service to them and do they need it? Try to give something free to each potential client so they get a sample of your services. Giving one or two pieces of information away for free is okay, however, 30 minutes worth is not.

Client Interviews (Get-To-Know Session)

When meeting with a potential client, your goal is to uncover a need they may have that matches a service you provide. How can you do this? Ask open-ended questions, that is, ask questions that will evoke a conversation. For example, an open-ended question may start with the words: "Tell me," or "What is?" or "When do," etc. Open-ended questions will enable the client to give you more than just a yes or no answer, thus giving you more details about what they need.

After hearing a series of problems that you can solve through your services, it is important to state that you have solutions to their problems. Do not offer the solution here, but suggest that there are solutions and that by working with you, they can resolve these problems.

Make it clear to the client during the conversation that this is your work and you charge a fee for such a consultation. This area seems to be most sensitive with your friends and family. Keep your boundaries clear--you charge for your services. Make a policy about consulting to your friends/family.

To summarize: It is your responsibility to avoid giving away free service.

Probe the potential client through questioning to find out about their needs and problems.

Once you have heard their needs and problems, mention that you have solutions for them.

Be clear throughout the conversation that this is your career and you would be happy to work with them.

Have a policy in place for friends and family in the event they want your services for free. Once you have mastered this skill, you will increase your confidence in asking the right questions during the process of earning new clients.

Michael Losier, a Law of Attraction Trainer and author, supports people in understanding and practicing the Art of Deliberate Attraction, so they can have more of what they want and less of what they don't. Michael has been applying the principles of Law of Attraction for many years and enjoys a wonderful and rewarding life in the city of Victoria, BC, Canada. He facilitates a number of in-person Law of Attraction seminars as well as Teleseminars to a worldwide audience.

For more articles by Michael Losier, Teleclass information or to purchase the book, Law of Attraction, The Science of Attracting More of What You Want and Less of What You Don't, visit http://www.LawOfAttractionBook.com.

In The News:


pen paper and inkwell


cat break through


Web Site Marketing: 10 Little Known Upsell Strategies That Will Magnify Your Profits

What is Upselling?It means pre-selling any additional features of your... Read More

How Can I Get Name Recognition?

Some of the ways in which to get your "name... Read More

Promotional Mugs: Become a Part of the Legendary Coffee Experience

When you want someone to like you, associate yourself with... Read More

10 Awesome Ways To Attract More Orders

1. Create a free ebook directory on a specific topic... Read More

5 Reasons Your Marketing Communication is Falling Flat

One of my associates sent me a promotional email she'd... Read More

How to Promote your business website using free online resources.

There are many ways to promote your website for free... Read More

Take the Test: Do Your Marketing Materials Really Grab Attention?

Today's constant bombardment of marketing messages means your materials must... Read More

Online Mentorship Programs: Cash in on Your Expertise

Whether you're a former retail store owner known for your... Read More

Up Your Income Next Week: 13 Ways to Have a Sale

Nothing gets people buying products or programs like a special... Read More

So You Want To Cut The Crap And Get Into The Money?

So, you´ve been around for a while, and maybe even... Read More

Getting Your Marketing Message Across with CD Business Cards

CD Business cards allows any type of business that dynamic... Read More

Walking Talking Advertisements

So you've made a sale. Great!Now what? You're not just... Read More

Why Do They Buy?

A recent issue of Entrepreneur magazine included a marketing story... Read More

How to Get a 100% Return on Your Marketing Investment Guaranteed!

One of the most effective ways to market your products/services... Read More

Are Your Brochures Worth The Paper Theyre Printed On?

Brochures are one of the oldest marketing weapons in the... Read More

What?s Next? A Guide to Marketing Your New Business

Coming up with an idea, seizing the opportunity, and setting... Read More

The Top Seven Marketing Mistakes

In my view, nearly all government statistics about reasons for... Read More

Understanding Survey Software Features

If you take a look at the features that different... Read More

Tooting Your Own Horn

"If he who has a thing to sell Goes and... Read More

Write Better Web Content

If you're reading this article, chances are that you, like... Read More

Profitable Marketing Programs Part 2: Figuring Break Even Point

In Part 1 -- I discussed how to consider both... Read More

Website Promotion Strategies For Targeted Web Site Traffic

If you're looking to drive more targeted traffic to your... Read More

SWOT Analysis -- Strengths, Weaknesses, Opportunities, and Threats

When conducting strategic planning for any company -- online and/or... Read More

B2B Marketing - Why it Should be Subtle

Subtle adj. Showing or making, or capable of showing or... Read More

Turbocharge New Sales with a Marketing Database

What is the most valuable asset your company owns? Inventory?... Read More

Four Essential Marketing Plan Components

Preparing a Marketing Plan for your product or service is... Read More

Marry Your Marketing Plan

Make a vow to keep up your marketing schedule in... Read More

Marketing Success - Marketing Strategy - Brand Identity Guru

Marketing message x Credibility x Visibility = Marketing SuccessThese three... Read More

Knock, knock. Whos There? Your Target Market, Are You Listening?

Have you ever had a conversation with a person who... Read More

Tricks of the Trade: Design your Booth for Maximum Impact

The fight for your customer's attention at a tradeshow has... Read More

11 Powerful Marketing Tips

Each of these 11 marketing tips is based on a... Read More

Top 7 Tips for New Businesses

The marketing decisions you make for your new business are... Read More

Why Cutting Prices Is Like Cutting Your Own Throat

Why cutting your prices is like cutting your own... Read More