How Can I Get Name Recognition?

Some of the ways in which to get your "name out there" are to call your local television and radio stations, and ascertain whether there is a medium you can get your name in. A very good source are public stations that hold auctions, at which you can donate your services. Talk shows, both radio and television. Do something to get yourself noticed and send it to them. For example, we sent a fax to the television and radio stations that for anyone who was unemployed we would do a typeset resume for only $10. Channel 13 came out and interviewed us, and we were on their 6 p.m. news program.

Send press releases to television and radio stations, in addition to newspapers. Make it short, concise, and eye catching. One tip is to put your picture on the press release. Be sure all the information you want to impart is in the first paragraph.

Contact local newspapers, they love to do articles on home-based and small businesses. We have had excellent success getting both our newsletter and directory published in small local papers. In addition, these releases have also gotten us published in New Business Opportunities, Small Business Opportunities, and Income Opportunities to mention a few. Many of the businesses that we have written press releases for also have reported very good results.

Volunteer your services to non-profit organizations. Give seminars and classes to establish yourself as an expert. In addition, if appropriate to your business, advertise on services like AOL, CompuServe, and Yahoo. We had a flood of responses for both our newsletter and consulting service, by advertising on CompuServe.

Copyright DeFiore Enterprises 2000

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

In The News:

---

The Advantage and Consequences of New Economy Marketing

Some of the research that has been done today gives... Read More

Getting The Big Picture Series: Part 2-Whats Beneath The Surface?

When you take a piece of gold to a pawn... Read More

Build Lifelong Networks With Your Own Barter Group

I don't know if you have ever seriously considered bartering.... Read More

Assumption Based Marketing Vs. Fact Based Marketing

One of the most common mistakes in marketing is making... Read More

Marketing, Lead Generation, and Research: A 3-in-1 Solution

I Hate Cold CallsLong before I started my business, I... Read More

Whats In It For Me?

Sometimes, one of the most difficult things to teach beginning... Read More

Quiz: Where is Your Marketing Message?

Wondering if your marketing message is dancing in the spotlight... Read More

Trigger Button Marketing

Sometimes, experiencing bleak sales is a matter of failing to... Read More

Top 10 Dos and Donts for an Effective Business Referral Network!

Every business - particularly small, entrepreneurial or professional businesses -... Read More

6 Things I Know About Postcards That You Don?t

In my plethora of experience tucked away between these ears,... Read More

Another Commercial? Dont Touch That Dial! Watch & Learn

When commercials come on the television do you get up... Read More

Color Part 2: Formats and Systems

There are several color formats and systems available for mixing... Read More

People Pleasing Postcards

Why are more businesses turning to full-color postcards as a... Read More

What IS the Difference Between Marketing and Sales?

There seems to be a never ending argument among marketing... Read More

An Internet Marketing Strategy that Works

You can't put up a beautiful (or any) web site... Read More

Ten Reasons Why Most Yellow Page Ads Fail -And Yours Does Not Have to

Grant Directory users are ready to buy Yellow Pages have... Read More

Spice It Up! Rib Festival Teaches Us About Product Value

The Rib America Festival is a fun filled family event... Read More

Free Publicity for Restaurants

One of the best ways to get a restaurant free... Read More

Two Methods of Marketing Using Joint Ventures

Whether you're a contractor a local merchant with 150 employees,... Read More

Do You Know Where Your Email Address is Today?

Having people go to your website is not always easy:... Read More

Customers: The Key To Successful Marketing

How well do you know your customers?What is the primary... Read More

Roping In Loyal Customers While Making An Extra Profit!

You've probably bought a book or two at one of... Read More

Off The Shelf Software for Making Business Lists

Available to all small businesses are business lists, which come... Read More

Two of the Biggest Hurdles

As I was preparing for a presentation recently, I was... Read More

Large One?

Here's a proven, and truly easy way to start increasing... Read More

Reinventing The Wheel

Revolutionary ideas have always been the mark of mankind. It's... Read More

Top 10 Benefits of Hiring a Marketing Writer to Write Your Marketing Materials

1. It costs less to delegate to a professional than... Read More

Marketing Strategy - Whats Your System?

Where Do Most of Your Clients Come From?Is it from... Read More

The Art of the Business Card

Use a business card as a note pad for recording... Read More

How to Up-Sell Change

As Freud cautioned, it's insanity to keep doing the same... Read More

Six Ways to Boost Response on Your Surveys and Gain More Useful Information

So... you spend time and effort putting together a survey,... Read More

How to Profit from Your Expertise (Part 1 of 2)

Are you looking for a natural way to market your... Read More

Take a Leap! How To Take Your Business To New Heights

Take a moment to reflect on the current reality of... Read More