These myths about online marketing. Seasoned marketers and beginners alike should think again what approach they should take when marketing online.
1. Hit = Sales
You got hits; is Not the same as you got sales! Generating traffic or hits to your websites is the priority for any online business. Conversion of hits into sales would be on top of that.
2. Great "Content" Creates Great Sales.
Creating a website with marvelous "content" has and still overwhelmed many online business. Great "Content" here refered to fantastic graphics, award winning designs and employing the latest state of the art technology. Very impressive. Impression is important on a website, no doubt, but an online business have to emphasize on the conversion rate into real sales. "Content" have and should be on the "Emotional" State of Selling.
3. Over Spending on Technology.
A successful Online marketing business is not all about technology. It is all on Selling. Concentrating on the marketing results in creation of sales.
4. 6 Billion people on the planet, 900 Million have access to the Internet.
The potential of the internet is ever growing. That is definite. Counting chickens does not equates to actual online activities; relevant activities. Relevant activities means conversion. And conversion to sales comes from qualifications, not quantity.
5. Banners are Great Sellers.
Banners were invented because they provide a convenient way for contents to make money, not because they worked. Ask this: When is the last time you personally clicked on a banner?
6. Content is King!
Especially big companies who spend huge funds to create everything possible with money can buy; believing that they are doing marketing. Remember the Dot.com days? Why they failed?
7. Mass Marketing Creates Conversion.
This spelling Spamming. Spamming is the end result of most mass marketing campaigns. Junk mails is the King of Spam, and it cost near to nothing. Email marketing would cease to function.
8. Top Ranking in SEO is the Key to Marketing Success.
Large number of people are flocking to use the search engines. One website is just a tiny needle in a haystack. Random visits to the search engines do not create volume traffic as one would suggest.
About the Author:
This is E K Gann. My aim here is to work together and help others starting business online. Especially beginners who are facing problems and difficulties getting resources, and those in need for Personal Developmen;in marketing, sales, self improvement, motivation and continue education.
More Resources available: http://www.atfirststeps.com
After running an online business (web site design) for a... Read More
If you have zero budget then this is the article... Read More
Making money online is really easy to do because the... Read More
Thirty years ago, I sold information via small classified ads... Read More
As any successful entrepreneur knows, there's more to generating on-line... Read More
"Do unto others as you would have them do unto... Read More
It is really a small wonder why most people fail... Read More
RSS is a technology that has the potential of overcoming... Read More
It will happen! TV and the Internet will eventually merge... Read More
The internet boom hit a high mark in 2004. With... Read More
When Sabeer Bhatia and Jack Smith founded Hotmail.com they promoted... Read More
Generating buzz through word of mouth will help drive greater... Read More
Many great website concepts are developed, launched... and then flop!... Read More
Many types of Internet advertising don't work as well as... Read More
1. Not sending out another mailingSending another mailing (to the... Read More
Welcome,Over the past five years I have learnt many tricks... Read More
There are many ways to initiate traffic to your website,... Read More
For the last several months I've been collecting and organizing... Read More
Three Ways to Get Top Quality Content for Your Niche... Read More
In this Article we look at the third competitive advantage... Read More
As a Work at Home Business you need to have... Read More
The average person today is exposed to a never-ending deluge... Read More
There are some smart and sneaky techniques that can help... Read More
More and more people are realizing that the Internet offers... Read More
There's an old story about a guy who had a... Read More
Copyright 2005 Richard KeirIn a recent article I talked about... Read More
Victoria's Secret has about 1500 retail stores, a world class... Read More
What does the internet owe me for all my hard... Read More
No doubt, online marketing is the fastest way to get... Read More
"Never underestimate the value of giving things away." I remember... Read More
You Do Not Need To Be An Internet Marketing Guru... Read More
Do you want to ignite sales at your website?Do you... Read More
The advertising co-op is an Internet marketing strategy that should... Read More
Will you always be buried underneath a mountain of spam?... Read More
"You can make a lot of money on the Internet... Read More
"It's a labor of love." That's how I've always described... Read More
Critical Mass Website Promotion is the elite goal rarely attained... Read More
Among the variety of techniques available to you as a... Read More
Many people fail to realize how they can really make... Read More
Free can set you free...The powerful word "FREE" is an... Read More
Copyright 2005 Michael Port & Associates LLCWould you rather be... Read More
You read that right. There's a new law in California... Read More
The Internet has opened up a whole new era of... Read More
Many website owners all too often give up on their... Read More
Yes, I admit it - I hate asking for referrals... Read More
If you have zero budget then this is the article... Read More
At times, marketing your business online can seem incredibly complicated.... Read More
Hold a discount sale on your web site. Use the... Read More
A lot of people and companies have websites. They also... Read More
The advent of the Internet has made this world an... Read More
Have you ever watched ABC's hit TV show Lost? My... Read More
Yes folks, there is a way of making absolutely certain-sure... Read More
There are many simple, infallible ways to earn income, and... Read More
When it comes to marketing your web site, most home... Read More
"FREE" what a great word.We all like getting something for... Read More
What is Internet Marketing?Internet Marketing is application of Internet and... Read More
In the world of online busines something has gone wrong.... Read More
The Advantages Disadvantages Of Internet Marketing are many.A few Advantages... Read More
Have you ever seen the trading floor in action on... Read More
Let me save you, at least, several hundreds of dollars... Read More
One of the questions that I am getting more and... Read More
There are certain mesmerizing words that when used effectively can... Read More
1. Make your potential customers forget about the competition. Just... Read More
The Shopping Search Engines are a new breed on the... Read More
Zig Ziglar the famous self help guru was once quoted... Read More
Automatic RespondersWhether your e-business is planning to launch an email... Read More
Internet Marketing |