Internet marketing, a lot of the time really is hit and miss. Always keep in mind that when you promote your site you are, in effect trying to get the word out to the whole world. Not an easy task! How can there NOT be variables when you are advertising to billions? It isn't always where you advertise that makes the difference; it's HOW.
First and foremost, it is SO important to have effective ad copy. Without it, you truly are wasting your time and money. Along with effective ads, it's imperative that you have variety! Don't advertise all over the place with the same ad. The surfer of today seems to get bored very quickly, so it's important to pique their curiosity as often as possible.
Rotate your ads - this means, that if you post to ffa.net with Ad A on Monday, you will post to that site with Ad B on Tuesday. And track your ads so you know which ones are getting the most clicks. Once you know this, you can scratch the less-effective ads off your list, and write new and improved versions.
The time of day you submit can also make a difference. You have to test/track this as well. Try different times of the day, different days of the week, and different ads on each site. See how your ads do when you advertise once a week, twice a week or every day. It's a lot of work!
I have found ffas to be quite effective. Now, before you say "UGH!" let me tell you - ffas aren't the only advertising method that generate mounds of email! If you don't like the idea of submitting to individual ffa pages, try a database submitter, like worldsubmitter.com or mymegasubmitter.com. Your ad can be on thousands of sites in minutes. And don't forget to set up a 'junk' email account BEFORE you post to the ffas, or you will be in trouble!
Next are the safelists. I submit to under 40 safelists daily, but receive over 1000 emails in each of my 7 mailboxes every 2 days! The point is, whether you use ffas or safelists, you cannot escape a full inbox :) Safelist examples are adtactics.com and mbpsafelist.com, and they get pretty good results if your headline is effective. If you can, try a sponsor ad (your ad at the top of every email sent to the safelist) - incredible results, but only for the first 3 or 4 days - I noticed a loss of interest shortly thereafter.
The list goes on and on - start page programs, banner exchanges, reciprocal links, classified ads, ezine advertising - try all of the above. Find the mix that works best for you. And, when it stops working, either drop it entirely or mix differently. Eventually you will find a winning combination.
About The Author
Elizabeth Piotrowski
Powerful ad copy is the key to producing the visits and sales you want. Drop by http://www.strategyadservice.com for low-cost, effective solutions!
When you run an online home-based business, your web site... Read More
You Do Not Need To Be An Internet Marketing Guru... Read More
When I first started my internet home business, I realized... Read More
You certainly know by now that the term "viral marketing"... Read More
I have been running tests on the use of Pop-Unders... Read More
The internet has grown explosively in the ten or so... Read More
Although many Internet marketers spend thousands of dollars on Internet... Read More
Analyzing your web traffic statistics can be an invaluable tool... Read More
Do you want to unleash a tsunami of sales at... Read More
I would like to share with you one simple stratergy... Read More
Let me save you, at least, several hundreds of dollars... Read More
Be a Winner! Answer the Challenge! An e-course is a... Read More
To make a living online is the dream of many... Read More
Do you own a web site that is continually failing... Read More
When I first attempted to make money online I was... Read More
One day I was talking to a friend who had... Read More
Opt in clicking promotes your business. By increasing link exchanges... Read More
Do classified ads really work? Should you include an email... Read More
Do you want to make your ad appealing and increase... Read More
Wouldn't you like to know all the Internet marketing "secrets"... Read More
The backbone of business success is communication.And networking is one... Read More
There are many websites that will host your articles on... Read More
I've been "seriously" working the Web since late 2000. I... Read More
Here's an alluring income generating strategy, that's widely adopted by... Read More
Question: Can you guess the cheapest way to make a... Read More
Quit your job, pack up and restart your life online.... Read More
Would you believe there are tens of thousands of people... Read More
Do you post to message boards, e-mail discussion lists, classified... Read More
Internet marketing and public speaking? Not quite ham and eggs,... Read More
OK, you've been bustin' your butt trying to make money... Read More
According to many market forecasts, 2004 is likely to be... Read More
1. When you make your first sale, follow-up with the... Read More
I was privileged to have a good friend and great... Read More
Formal business planning is a process that takes that "great... Read More
When it comes to your marketing message, the little things... Read More
If you think that all money to be made online... Read More
Marketing on the internet is getting harder and harder daily.It... Read More
When you run an online home-based business, your web site... Read More
So you have a website that has been a white... Read More
In today's business world, if you're not selling your product... Read More
Pay Per Call is the next wave of advertising on... Read More
What is Viral Marketing?"Viral marketing is word of mouth marketing... Read More
Joint Ventures (JVs) are one of the most powerfull techniques... Read More
Victoria's Secret has about 1500 retail stores, a world class... Read More
How does a 74-year-old newbie break into the world of... Read More
Here's an astonishing fact guaranteed to excite you...Many successful internet... Read More
One of the reasons that people fail to earn anything... Read More
Are you having a tough time selling that ebook or... Read More
This "little" test I ran was in dedication of Corey... Read More
Most people spend their entire lives working hard for someone... Read More
As an online marketer, there are many tools available to... Read More
Hold a discount sale on your web site. Use the... Read More
What secret dreams do you have for your Internet marketing... Read More
If you're in the business of marketing online, a major... Read More
I bet you can't tell me... the single biggest problem... Read More
Finding the GOLD!!!G'Day from the kitchen table of Scott WilsonTime... Read More
A joint venture is when two or more businesses join... Read More
When I first attempted to make money online I was... Read More
How low can one get? The number of encounters I... Read More
Several months ago I went on the cruise from hell.... Read More
Most people in a new year make resolutions to make... Read More
Marketing should be treated like a science. If you are... Read More
In search of the coveted search engine traffic? Yes? Then... Read More
Now, I'm a firm believer in knowing what you're getting... Read More
Everyone knows the internet can be very useful for finding... Read More
The advertising co-op is an Internet marketing strategy that should... Read More
Internet Marketing |