Sales is tough to get right, and depends on retaining those customers, yet people do it badly and unprofessionally all the time. It's really not difficult to learn the art of good service, and if you get it perfect, you will see those rewards.
Let's look at an example of service from my point of view:
I usually buy a sandwich from one place only. I always go there, as I get top services and the sandwich is nice. I could go anywhere, but I choose to go to this place.
Price has nothing to do with it. I can get a sandwich cheaper elsewhere, but the reason that I don't go elswhere is so simple, and it's scary that so many businesses fail to capitalise on this easy technique. The answer is that the guy knows what my order is I only have to walk in and they prepare my sandwich without asking what I want. I suppose speed of service is part of it - never much waiting in there but it saves me from repeating my order every time I want the same thing.
It's a nice little touch which is highly noticable by customers. Nothing major, but it shows they care about what they do. They are serious about service and yet it appears effortless, as if they aren't trying.
That's the secret of service. Make everything effortless in the customer's eyes.
About the Author
David is an author, website promotion expert
*You can freely use this article for content purposes, but you must include the resource box and our weblink. Many Thanks!
|
|
|
|
|
|
|
|
|
|
|


How often has your schedule been thrown out of whack... Read More
- Excerpt from Richard Saporito's latest e-book "How to Improve... Read More
Q: In a recent column you made the point that... Read More
It should be a straightforward business scenario: making sure that... Read More
Nobody likes to get complaints. They make you question your... Read More
When you own a business, you may find yourself in... Read More
Delight = Customer Expectation plus 1. This was the simple... Read More
With Some Tips on How to RespondTt has probably happened... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
You Never Know Who You're Serving when customers turn irate.I... Read More
Q: I'm so sick of you so-called business experts always... Read More
Who was it that said - "The customer is always... Read More
You try to make your customers happy. You sincerely WANT... Read More
When was the last time you received a handwritten note... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
It's never too soon to start saying thanks to your... Read More
Good service is easy to spot and hard-to-find. Mediocre service... Read More
Listening to complaints, whether they're reasonable or not, is a... Read More
There is a battle in Call Centers. The teams are... Read More
With all of the calendars and PDA's and lists I... Read More
Customer retention is vital to a business. If you cannot... Read More
Running a successful business takes a lot of energy and... Read More
If you want to last a long time in business... Read More
Would you like to have customers that stay with you... Read More
"Mountains are built one pebble at a time and climbed... Read More
Customers put you in business, keep you in business, and... Read More
Reality is not always pretty. But here is a tad... Read More
Ever notice how customer service varies from store to store?... Read More
Customer service and customer service training are vital for any... Read More
If you're a pet owner, you know the stress of... Read More
Are you concerned about customer loyalty? Are your customers so... Read More
Despite rumors to the contrary, the Web is not dead.... Read More
One of the most important questions people ask when they... Read More


We, as small business people, naturally dislike complaints from our... Read More
Quest for new clients shouldn't ignore those who pay the... Read More
When people ask, "What is CRM?" the literal answer is,... Read More
The latest report from the American Customer Satisfaction Index (Michigan... Read More
There are five techniques that have been proven to be... Read More
Delight = Customer Expectation plus 1. This was the simple... Read More
How often have you left a meeting with a customer... Read More
Go into many businesses today and try and get service,... Read More
With all of the recent data theft in the financial... Read More
What I am about to tell you may seem very... Read More
Q: One of the big chain bookstores recently opened up... Read More
1. Hire people who have a service attitude. Some people... Read More
Is the special treatment you designed specifically to keep customers... Read More
Businesses like to brag in their advertising about quality of... Read More
However, in the world of business, this cliché may not... Read More
One of the most popular questions asked in online business... Read More
Customer service is an essential component of any business. Clearly,... Read More
The call center represents your first line of communication with... Read More
Periodically every sales person encounters the customer who refuses to... Read More
With Some Tips on How to RespondTt has probably happened... Read More
One of the basics of acting taught to me in... Read More
In order to maintain a successful business, the business must... Read More
Every business owner should have a picture of his or... Read More
In today's competitive world of retail, many stores are implementing... Read More
Client satisfaction starts with meeting or beating the contractual obligations... Read More
Even the best business will receive an occasional customer complaint.... Read More
There are five techniques that have been proven to be... Read More
A growing number of individuals are finding themselves called to... Read More
What is one of the greatest ways to add value... Read More
You know how it is, you believe something for so... Read More
Do you remember the last time you went into a... Read More
Recognize metaphors from every angle and round up more insight... Read More
Background The company was experiencing an increase in the number... Read More
Customer Service |