Content Syndication Through RSS Feeds

Delivering regularly updated content to website visitors is easier through RSS resources.

RSS, also known as Rich Site Summary or Really Simple Syndication, has been used for years by online visitors. However, it has only recently begun to gain popularity among webmasters as a means of providing visitors with constantly refreshed content. These feeds were originally developed to deliver updated news more quickly, but they have since evolved to allow for nearly instantaneous updates of many types of information.

Growing websites can benefit from RSS feeds since they allow for fresh copy to be updated regularly online. Once the RSS feeds are inserted into the web pages, they provide a steady stream of syndicated content updated continuously. Most RSS feeds consist of a headline, content summary, and a link to the actual online article. They are typically composed in XML, a markup language similar to HTML, to allow webmasters to manipulate and integrate new copy into their existing site pages.

The increased popularity of these RSS feeds have benefited online sites as they the have helped to drive increased traffic and search engine ranking results. The fact that the syndicated content is changing constantly in RSS feeds means that search engine spiders are likely to visit and index your website pages more often. RSS feeds also keep webmasters from having to worry about updating their content, and visitors can rely on fresh articles being available to read whenever they want. Articles are also easy to locate on RSS feeds, as they can be categorized for easy navigation. This increases the chances of receiving visitors from other sites.

While modern technology has made integrating RSS feeds into one's website easier, contributing content to RSS feeds remains a bit more complex. To effectively post copy onto RSS feeds, you first need an RSS program that will allow you to format your content for syndication. If you are a professional web developer, for example, you might be interested in creating your own XML files to display content. This option will allow for more flexibility in the way content is displayed. If you lack the online knowledge to understand how to use XML, you might want to invest in one of the many RSS software programs that allow users to create and publish syndicated content without having to use any XML language at all.

One of the most popular software programs is FeedForAll, which is an inexpensive yet effective tool for developing and maintaining an RSS feed. This program, and others like it, allows users to utilize their own syndicated content, or to download existing feeds from the internet. It also provides users with the ability to manually edit their site to include pictures and colors which may create a more exciting online experience for customers.

As the need for the internet to provide instantaneous access to a wide variety of information continues to grow, RSS feeds have become a critical component of information distribution. It is likely that RSS feeds will serve as an important tool for sharing information on the web for years to come and could, in the not too distant future, even begin to rival e-mails as the preferred method of knowledge sharing. Therefore, understanding how best to utilize RSS feeds into your website may have lasting, positive effects on your business' growth.

Online reprint rights granted as long as the article is published in its entirety, including links and resource box. © John Doetsch 2005.

John Doetsch is an author and founder of Websition.com where you will find additional articles and web site content written by the Internet's most gifted authors.

---

How to Make Money with Your Blog

-- What Is A BlogA blog (or web log as... Read More

The Fearful, Ignorant Guy Has Got A Blog On The Internet - It Must Be Easy!

Of all people in the world I was easily one... Read More

So You Have a Blog, Now What Do You Do With It? Blog Basics

(This article assumes that you have already set up a... Read More

Tips for Better Blogging - Promote any Product or Service

People start blogs for all kinds of reasons. Ego. Political... Read More

The Key To Marketing With Blogs

I've spent months answering questions from marketers about blogs and... Read More

Why Your Blog Might Be Sabotaging Your Business

Many marketers were very excited when forum and newsletter discussion... Read More

What is an RSS Aggregator or RSS Reader?

I keep hearing about RSS, XML and RSS feeds. I... Read More

What Is The Orange XML or RSS Icon I See More and More On Web Sites?

This question does not have a one sentence answer! If... Read More

Blogs Explained

It seems like Blogs are everywhere these days. You can't... Read More

What Is This RSS, XML, RDF, and Atom Business?

It's been a long day at work and you're... Read More

Blog and Ping: The Basics!

The buzz words on the internet at the moment are... Read More

Top 9 Reasons Companies Should Blog

Below are the top 9 reasons why companies should blog.1.... Read More

How To Create A Blog

A blog is an online diary or as some people... Read More

What Is A Blog?

Blogs can be described in many definitions and they are... Read More

For Wordpress users version 1.5 new feature ?Pages?

After many requests from wordpress users, the latest version of... Read More

Blogging Communities Turn Faceless Strangers into Close Friends

I've been searching the Internet for blogging sites for a... Read More

Marketing with Blogs and RSS Feeds

Perhaps you still don't realize or fully understand the power... Read More

Just Tag It!

Tags - Revolutionary or Just Folly?Just another trend or something... Read More

RSS - A New Face of Online Marketing

Today we see the Internet as a global catalog of... Read More

If an RSS Feed is the Yahoo Backdoor, is a Blog Google?s?

Though the answer is in a book I wrote this... Read More

Get the Internet on Your Own Terms

RSS for the Rest of UsI don't know about you,... Read More

Fun Free Feed Tools For Both The Publisher And The Reader

As you've probably been reading, there are basically three problems... Read More

Making Money With Your Blog

I've sure you've heard before that it's a possibility to... Read More

Who Would Use RSS

My previous two articles "What is RSS and Why use... Read More

RSS For Fresh Content & Better Ranking

A lot of commotion was made some time ago when... Read More

Making Money with RSS Feeds

First it was banner ads, then Google AdSense and now,... Read More

Blogging for Business

Business blogs are primarily used to improve a company's communication... Read More

Blog Marketing: Guerrillas Stalk the Internet

Blogs, are often defined as frequent and ongoing publications of... Read More

Using QuickSub To Make It Easier For Your Visitors To Subscribe To Your Feed

You can make it easier for your visitors to subscribe... Read More

3 Tips to improve your RSS marketing

3 Tips to improve your RSS marketing You have... Read More

Blogging - Whats It All About

A blog usually is a web page that contains brief,... Read More

To Blog or Not to Blog: Are Blogs Becoming More Popular than Forums, Newsletters and E-zines?

Blogging is hot, and seems to be becoming hotter each... Read More

Easy RSS for Bloggers

Do you need help adding RSS feeds to your blogger?... Read More