Where would your business be without a proper plan? A business plan sets the direction for the future of the business. It gives the business owner or manager a sense of guidance, listing the goals and objectives of the business from the start.
Writing a business plan requires your attention; a successful business plan cannot be rushed. Once a concept for a business has been developed, looking at the many facets of owning and operating your business is the next most crucial step. Often, your local county council will be able to assist you with gathering the required information of a legal aspect, as should your local business enterprise people. The balance of the work will be up to you! You will need to research products for your business to sell, at the same time as researching other enterprises that may be in immediate competition to you. In addition, you need to research the marketplace to see whether there is a need for your business service or product.
With the research out of the way, sitting down to write a business plan requires focus. Your business plan will become the bible of your business for at least the next 3 to 5 years so it is important to make it clear, concise and comprehensive. Most enterprises will complete a SWOT analysis to determine their strengths, weaknesses, opportunities and threats of the business. While the business is in infancy, brainstorming would be the most accurate way of performing the analysis, as the business would not yet have customers and profitability would not yet have been experienced. However, it is very important to remember that a good business plan is flexible and can be changed as your business experiences grow.
After completing a SWOT analysis, you will need to create your business name if it has not already been determined, as well as your vision and values, your business goals and long term purpose and how you will achieve all of this when the business is up and running. Writing each thought down regardless of how insignicant you feel it is will allow you to collect everything pertinent to your business for easy reference when needed. Who knows, the thought of today may turn into a million dollars in a short time! A business plan is the roadmap to a successful business!
Don't let the small stuff get in your way of taking control of your future. Remember - It's All Small Stuff!
The author has found that most business owners have great ideas and creativity. They just need the clarity of what direction to head to. She has helped thousands of entrepeneurs become profitable over the long haul.
Marianna D'Ambrosio is founder of FEDE Business an excellent resource site dedicated to information on business.
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Strategic Planning |