Microsoft Business Solutions Partner ? How to Launch New IT Consulting Practice

In the new era of internet marketing the problem of severe competition comes into the first position. If you look back into 1990-th you will find high tech companies using traditional sales techniques: purchasing local and regional businesses contact lists, making cold calls and then trying hard sales closing techniques, such as "selling to the top" ? IBM style, selling to VITO (very important top officer), etc. It did work those old days. We would dare to announce that these days are gone and these techniques are now obsolete.

We launched Microsoft Business Solutions VAR business nationwide without any money/investment in 2002 and now we are present in major US business metros, have international satellite offices in Brazil, Russia and Europe.

Below we would like to share our techniques

1. Internet Marketing ? in contrast to the old believe that you can cheat out internet search engine and place your web site on the top position, we state that this is virtually not possible. But the paradox is in the fact that internet is the major marketplace. So ? you have to spend most of your sales efforts on the internet. There is no direct answer about the preferred method ? all the methods should contribute and be tried out

2. Concentrate on your product line ? your customers and prospects should see and recognize the expert in you, reading your publications. In our case ? we stake on Microsoft Business Solutions Products: Microsoft Great Plains, Microsoft CRM, Navision and Microsoft RMS. We are publishing ezines on the weekly basis and trying to keep our forum answered on the daily basis.

3. Create your partners and subcontractors network ? when you are small and short of resources the best you can do to speed up your expansion is to partner with other market players who could help you open the door to new prospects and close the sales.

4. Pay your people and subcontractor ? There was popular technique of trying to negotiate down the price and do not pay in time. This game is not good, but it is acceptable in the case of huge corporation. When you are small ? you can not play this card ? your partners will not do business with you in the future.

Happy business building! Give us a call 1-866-528-0577! help@albaspectrum.com

About The Author

Andrew Karasev is Chief Technology Officer in Alba Spectrum Technologies ? USA nationwide Microsoft CRM, Microsoft Great Plains customization company, based in Chicago, California, Colorado, Texas, New York, Georgia and Florida, Canada, UK, Australia, Brazil, Mexico ( http://www.albaspectrum.com ), he is Dexterity, SQL, C#.Net, Crystal Reports and Microsoft CRM SDK developer.

akarasev@albaspectrum.com

In The News:


pen paper and inkwell


cat break through


Managing Stress in the Computer Industry - Five Steps to a Stress-free Life

It would be easy to think, like most people apparently... Read More

Great Plains Customization ? Programming Auto-apply in Accounts Receivable

Microsoft Great Plains is one of three Microsoft Business Solutions... Read More

Microsoft Great Plains Dynamics on Pervasive SQL.2000 Data Repair ? Overview For DBAs

Some introduction into Great Plains Software products, now Microsoft Business... Read More

Microsoft Great Plains Upgrade ? Things to Consider and FAQ

If you have Microsoft Great Plains and support it for... Read More

Spyware: What It Is and How to Combat It

Spyware is software or hardware installed on a computer without... Read More

Linux Dual Boot-How To Format

Just the thought of a duel-boot scares many people away,... Read More

Crystal Reports for Microsoft Great Plains

Microsoft Business Solutions ? Great Plains is designed to meet... Read More

Resume Software ? Advantages Revealed

The various resume software offered, particularly on the internet, can... Read More

Exactly What Does FTP Stand for and What Can it do for Me?

FTP stands for "file transfer protocol". FTP is basically a... Read More

Choose your Java Wisely

Java has come along a long way. Many would agree... Read More

International Support - Microsoft Great Plains VAR/Partner Selection ? Overview for V.P. IT

Looks like Microsoft Great Plains becomes more and more popular,... Read More

Linux for Home Users

Hey Guys! Don't raise your eyebrows or fear by hearing... Read More

What to Do if All Screensavers Fun is Grayed Out?

Finally, you have some time to personalize your desktop with... Read More

Selecting Microsoft Great Plains Partner/VAR/Reseller: ERP Implementation & Customization ? Overview

In the case when you represent mid-size or mid-size-to-large business,... Read More

Getting Patched with Windows Service Pack

Are you one of those people that keeps track of... Read More

Recent Studies Show that 9 out of 10 PCs Are Infected with Spyware

Spyware and malware are large problems for Internet users today... Read More

Cisco Certification: Introduction To ISDN, Part III

Configuring PPP PAP AuthenticationNow we know how the ISDN link... Read More

OLAP, An Alternative Technology Over Spreadsheets

Are Spreadsheets Robbing your Enterprise of Competitive Advantage?'90% of "average"... Read More

Microsoft CRM or Siebel

Siebel is traditional CRM market leader, however and mostly due... Read More

An Introduction to .NET Framework

.Net Framework is a platform or development environment to seamlessly... Read More

Microsoft Great Plains Integration with Microsoft Access ? Overview for Developer

... Read More

Great Plains Dexterity ? Microsoft Great Plains Customization Overview

Microsoft Business Solutions Great Plains, former Great Plains Software Dynamics... Read More

Outlook... Not Just for Email! Using Your Outlook Calendar

Microsoft Outlook is one of the most widely used software... Read More

The XP Firewall Isnt Enough

You might think you don't need a firewall... Read More

Microsoft CRM Customization Secrets ? Second Edition

This article is for advanced Microsoft CRM SDK C# developers.... Read More

The Secret of the Layer Styles Dialogue

When you double-click a layer in the Layer Palette, you... Read More

My Experience - Making a Vision into Reality

Disclaimer: All the thoughts expressed are my views only! Your... Read More

MicroWorld Releases New Version of MailScan Ver. 4.5 - Antivirus and Content Security Software

MicroWorld Technologies, Inc. the leading solutions provider in the area... Read More

10 Things You Can Do With Photoshop CS2 That You Couldnt Do Before Now

Is Photoshop CS2 worth the upgrade? You bet it is!... Read More

Bridging the Gap between Paper and Data

The cornerstone of successful automated office systems is the ability... Read More

Understanding XML Server

XML Server can be a Web Server that stores the... Read More

Manufacturing Solutions for Microsoft Great Plains ? Overview for Consultant

Microsoft Business Solutions Great Plains has full-featured manufacturing set of... Read More

Software: What Suits Me?

Almost all new and major brand of PCs come with... Read More