How to Keep Your Visitors on Your Site

Does your web site's visitors keep on hitting the back button on their browser without even thinking twice and never come back? More often then not, visitors are leaving fast as they came and forcing the web site owner to have to relook over their web site. So, how do you keep your visitors coming back and staying longer? Below is a list of the top three reasons why your visitors are not coming back to your web site

Easy and fast navigation is a must. Visitors won't be able to get around if they don't understand the navigation system you have setup. Put the navigation system where the visitors expect it to be. Navigation should be placed at the top or on the left side of the web site, these spots are popular places to place the navigation at and for good reason too, they are visible spots and almost all visitors will see it.

Other spots such as the right side recently have become somewhat popular, but isn't a good spot to have navigation at, I would only use it if it was a must or as a secondarily navigation system. Also adding navigation to bottom isn't a bad idea, since some visitors will end up at the bottom of the page anyway, but should never be the main navigation system because the visitors would have to scroll down to view it.

Visitors want what they are looking for fast and when I say fast I mean now. One of the best ways to allow your web site's visitors to find things fast is by adding search for your web site. It's also one of the greatest ways to allow visitors to find exactly what they are looking for. Remember that it's just as important to provide good results as it is to provide one in the first place.

Newsletter is one of the most effective methods of marketing on the internet. A newsletter enables you to build a relationship with your visitors and create trust, there is nothing more important to a visitors then trust. The newsletter becomes a daily part of their life, making them rely on you as a major source of information for that topic. Sometimes internet surfers forget about a great web site, with a newsletter you remind them each time you send it out about your company.

Content is said to be king, but is it really? Yes and no! Content on it's own won't market your web site, but it can keep your current visitors coming back for more. Creating great and unique content on your website is an essential investment that will continue to bring visitors back time after time. Content is the big reason internet surfers visit your web site in the first place.

It's also essential that you make your web site easy to read and use the right writing style. Most internet surfers won't strain their eyes trying to read text that is too small or bright. Visitors also will almost never read a full article, instead they scan the page for the information they are most interested in, so it's important to have text breaks, use good colors and short sentences, something that can be read fast.

Matt Colyer began as a SEO Specialist in 1997. He founded Superior Webmaster in 2004 as a source of articles and tutorials for Web site owners looking to improve their Web site.

---

Hit the Target with Bullseye Marketing

Let's see here... as of today Google states it has... Read More

Increasing Link Popularity WITHOUT Exchanging Links

Yes, it can be done. Here are 7 ways that... Read More

Web Site Advertising: 5 Innovative Ideas To Advertise Your Web Site For Higher Profitability

Hundreds of millions of people have spent thousands of dollars... Read More

The 7 Habits of a Successful Web-Marketing Plan

What is web-marketing? Why does your business need it?The best... Read More

I Have A Web Store?? So What?

Just because you put up a web store doesn't mean... Read More

The Power of Testimonials - Unleash the Marketing Prowess of Credibility

Creating a sense of credibility for your product and website... Read More

Cant Write Articles For Links? Write code!

If you've subscribed to an seo newsletter for longer than... Read More

To The Next Level With Google Groups 2

If you haven't visited the Google Labs lately, they have... Read More

Avoid Search Engine Blacklisting

The best way to avoid being blacklisted by the search... Read More

Why Directories Might Save Your Websites Life

Many business owners and online marketing experts focus their efforts... Read More

Submitting Your Website With Web Promotion Services

Once you have built and uploaded your home business website... Read More

Competition Freebies and Sponsorship For Free Advertising and Link Popularity

How many competitions are there running on the net at... Read More

Website Promotion Internet Marketing Will Keep You On Top

Website promotion Internet marketing is perhaps the most important part... Read More

About Testimonials and Customer Focused Sites

Think about it, when you browse any web site, you... Read More

DIY SEO Part 3, Advertising

We have dealt with the tags so the search engines... Read More

Web Site Promotion-Advertising Your Website For Profits

Making money with your web site is the dream and... Read More

7 Affiliate Success Steps

How to get your business exposed for free!Everybody in the... Read More

5 Effective Ways to Promote Your Website For Free Online

1. Generate Targeted Traffic from Online Discussion Forums.Online discussion forums... Read More

How to Market Your Web Site Like Nobodys Business

Fresh Web Content Yields Better Search Engine ResultsAll too often,... Read More

The Basics Of Free Web Site Promotion

It's easy to forget the fundamental components of Web site... Read More

Successful Promotion is a State of Mind

Every good marketing plan should have a section on ongoing... Read More

Signatures -- The Long and Short of It

What is the accepted standard for signatures? Who sets these... Read More

The Amazing Ways To Jump Start Your Sales and Attract Orders

Every business owner want to attract more orders and have... Read More

The Definitive Link Building Strategy

If you've gone through all the hard work of a... Read More

Banners You Cant Ignore

Some "experts" say they don't exist. Apparently we have become... Read More

Advertising Approach For The First-time Webmaster

For the first time internet entrepreneur [newbie] the best ways... Read More

12 Ways To Promote Your Website Offline

So you have your website and you've done everything right... Read More

Increase Your Web Traffic without Breaking the Bank

If you are like most webmasters, your goal is to... Read More

Web Site Marketing Techniques Rated

There are many ways to market your web site, both... Read More

The Importance of Page Content

The Importance of Page ContentThe content of a page is... Read More

Web Advertising: Hold An Online Contest Or Sweepstakes And Make Your Website Magnetic To Visitors

Contests and Sweepstakes.They are web advertising magnets that draw huge... Read More

Search Engine Optimization in an eCommerce World

Before one can fully understand the importance and necessity of... Read More

Web Advertising: 5 Uncommon Ways To Generate Online Business Ideas

Success in business thrives on ideas.The more creative you're the... Read More