Keep Sales Simple

For those of us working in the exciting world of sales, we are all too familiar with the pressures of meeting our daily, weekly, monthly, or quarterly goals. This pressure can sometimes cause us to loose focus on the simple things that made us successful to begin with.

When we make a sales presentation, it is all too essential to look and sound the part. A professional appearance and product knowledge are to very important ingredients involved in sales.

But don't ever lose sight of the fact that sales is supposed to be fun!

A personal story . . .

I can remember a time a few years back, when I was managing a bank branch inside a supermarket, otherwise known as In-Store banking.

At that time, we had daily goals that we were required to meet, and those goals were unit and dollar driven. It was a fast paced environment and every technique we could think of was incorporated into our sales. Nothing was taken for granted.

Including the simple stuff.

One particular afternoon I received a phone call from a woman who informed me that she was new to the area, and she was shopping around for a bank.

We had a pleasant conversation, and I explained to her all of our products starting with our free checking, and ending with our more exclusive products.

Once the conversation was over, she thanked me and told me she would consider us.

I thanked her as well, and ended by telling her my name again, and that she could ask for me, if she decided to come in.

The next day, that same woman walked into my branch and asked for me, she reminded me of the conversation we had the day before, and than proceeded to tell me that she came in because I was so nice on the telephone.

The fact is, I was really nice on the telephone, I knew I had a potential customer on the phone and I killed her with kindness. Not because I was being slick, but because it was easy, it was simple, and I had fun doing it. And it worked.

There was no selling involved in that conversation. I was just being a nice person.

Salesmanship is important, but people want kindness to.

My point is, take some of the pressure off of yourself and start having fun! Be nice, smile. It is not always necessary to act and speak so professionally, it can come off fake, and worst of all boring. So starting tomorrow, take a load off, roll up your sleeves, smile, laugh out loud, and most of all have fun and keep it simple!

Jay Conners has more than fifteen years experience in the banking and mortgage industry as a loan officer and sales manager. He is the owner of http://www.jconners.com, a mortgage resource site. He also owns http://www.callprospect.com

---

Getting Them to Buy: The Two Most Important Pieces to the Sales Pitch

Why are some sales pitches more persuasive than others? Are... Read More

The Top 10 Powerful Tools for Growing Sales Through Creating Connection

Your mission as a business owner is to develop a... Read More

Method to the Madness of Training Seminars

I arrive with about 350 other guys. We smile at... Read More

Increase Sales By Flying Under Your Prospects Radar Defenses

How do you persuade someone to do what you want... Read More

Invite Questions to Boost Your Sales

Do you invite your prospective customers to ask questions ...or... Read More

Boost Buyer Confidence By Assuming The Sale

I saw something in town the other day that just... Read More

5 Powerful Tips To Persuasion!

Having excellent persuasion skills is one of the most important... Read More

Customers Do Not Know How To Ask Good Questions ? That Is Your Job

Customers will ask you a question and you'll proceed to... Read More

10 Great Ways To Generate More Sales

1. Negotiate with e-zine publishers to get free or discounted... Read More

Attitude Insurance

Everyone knows the importance of having a positive attitude, especially... Read More

Dont Close Your Eyes Or Let Deaf Ears Fall Upon You

To listen to your customer is important, and to hear... Read More

Dont Read This Issue: Why Saying No Can Make Your Sales Rate Soar!

Yes, it's true. Saying "No" is a great way of... Read More

Ten Ways to Super Charge Your Sales

1. Add a no-fee interactive game to your web site.... Read More

You CAN Be a Great Salesperson!

When you are in sales, you have the choice to... Read More

The Choice between Yes and Yes: A Psychological Revelation

Three year old Kara was throwing a tantrum. She didn't... Read More

11 Proven Sales Strategies to Help You Close The Deal

There are a number of sales closing strategies that you... Read More

When The Clock Strikes Twelve!

I just finished reading another sales copy ending with the... Read More

Theres a Referral for Everyone

I worked for years as a mortgage loan officer. During... Read More

Sales Success ? The 5 Steps

It's a common question we come across everyday: why is... Read More

22 Closes For Real Estate Agents To Make The Sale

All closes are not created equal. Top producers realize every... Read More

Change Takes Time

I am writing this at the Philadelphia Airport on my... Read More

Emotions That Sell, Part 2

In the last article, we looked at three emotions (besides... Read More

12 Sure-Fire Steps To Improve Your Retail Sales

The purpose of any business is to bring in customers,... Read More

Sales Letters - How to Write Them

You could just send out your brochure to potential customers... Read More

Assumptions ? The Hidden Sales Killer

Assumptions can kill a sale. In my sales training workshops,... Read More

Maximize Sales and Minimize Returns with Learning Styles

In the day-to-day operation of an online business we can... Read More

How To Give Your Sales Job A Strategic Tune-up

In happens every year in June.Six months down and six... Read More

How to Sell to the Devils Advocate

There is a car commercial running were a husband is... Read More

The Truth About Sale Success!

Bill Brooks of The Brooks Group wrote an article several... Read More

Do You Have to Be Aggressive to Make Sales?

A few weeks ago I was onsite at a company... Read More

Do You Know the Emotion Behind the Objection?

Prospects have many reasons (you might think excuses) for not... Read More

Closing the Sale - It Doesnt Have To Be Uncomfortable

"The Close" is sales jargon for the bit where you... Read More

The Art of Backend Selling

The art of backend sellingThe backend sale can be more... Read More