A researcher has stirred up the commuter coffee mug with the suggestion that morning rush hour traffic is worsened by stops for daily morning gourmet coffee at Starbucks and other premium coffee houses. Nancy McGuckin, a travel behavior analyst, studied a report called "National Household Travel Survey" by the U.S. Department of Transportation as the basis for her provocative conclusions.
It has long been known that frequent starting and stopping during a commute drastically reduces fuel economy due to the need to rev up the car engine to accelerate to traffic speeds and then stop for traffic lights and accelerate once again. This is the reason why manufacturers estimaged "city" mileage is always significantly lower than the estimated "highway" mileage. In addition, if the engine is turned off and restarted, mileage is decreased significantly, because it is at startup of the car engine that the most fuel is wasted.
This behavior is exactly what is required when visiting congested shopping areas on the way to work, find a parking space, (where gourmet coffee shops are often located) stop the engine, return to the car with coffee in hand, restart the engine and make your way back to the highway and finally to work.
McGuckin, the travel analyst, dubbed her discovery, "The Starbucks Effect" because during the period she studied, Starbucks added over 4000 new locations (1995 ? 2001). Although not limiting this research finding only to trips to coffee houses, the research suggests that running additional errands in the morning on the way to work has contributed to traffic congestion and increased gridlock. This is because people divert from the shortest and fastest route, to one that leads them past the coffee house or dry cleaners.
The shorter route between home and business office would be much more direct and require fewer bursts of acceleration, engine starts and stops and less frequent visits to crowded shopping areas, which require commuters to search for parking, with trips around the block to find spaces or idling the engine waiting for others to leave spaces nearer the coffee house.
Burning small amounts of extra fuel during those waits over and over each day adds up to very significant wasted fuel and lowered mileage over time. Wear and tear on engines increases as this behavior continues, and becomes habitual.
The cost of gourmet coffee at premium coffee houses is also as much as six or seven times the cost of home brewed coffee from premium fresh ground whole bean blends. Coffee houses have either a "house blend" or "featured" blend on brew and you get whatever they have chosen for you. Then your only choice is to elbow your way through the crowds and merge back into the city gridlock to get to work, further slowing traffic and decreasing gas mileage.
A Washington Post article by Catherine Shaver, discusses the commuter study and quotes Alan E. Pisarsky, Author of "Commuting in America" as saying, "It's more of a problem from a traffic point of view than from anything else."
Increasing the number of stops in the trip decreases gas mileage and stress levels, while brewing coffee at home can actually save you gas over a relatively short period of time. Taking fresh brewed coffee from home could actually reduce stress and wear and tear on the car. When brewing your own gourmet coffee blend at home, you have a choice of fresh ground coffee beans from fine Italian Espressos to the rare and exotic Indonesian Kopi Luwak.
Commuters can consider making gourmet coffee drinks at home before departing for work and enjoy it at home while spending quality time with the family or take it along in a commuter coffee travel mug. You'll save money by paying less than .30 cents per cup for your favorite gourmet coffee made from fresh ground beans, as well as help to reduce gridlock and increase mileage by taking the fastest route to work instead of detouring to the coffee shop.
Copyright © 2005 http://TastesOfTheWorld.net
Written by Mike Banks Valentine for Tastes of The World coffee company. Focusing on specialty gourmet coffees which are not readily available in the United States. Rare Gourmet Coffee is their business so they make shopping with them risk free. http://www.TastesOfTheWorld.net
![]() |
|
![]() |
|
![]() |
|
![]() |
Do you remember your first experience with coffee? I'm sorry... Read More
At Starbucks they obviously need coffee. To insure that they... Read More
With the American population aging rapidly, diseases that affect the... Read More
Coffee cupping is a method to compare the different characteristics... Read More
In Kenya coffee production dates back several hundred years. Coffee... Read More
The Europeans got their first taste of Turkish Coffee, and... Read More
With a "good" cup of coffee costing almost as much... Read More
Want to know a few secrets to making a good... Read More
What exactly is caffeine? It is a colorless, somewhat bitter... Read More
Most coffee beans are grown in sub-tropical climates all over... Read More
Many sober, law abiding people who would never dream of... Read More
Coffee roasters and those who roast, brew and serve the... Read More
Coffee is heavily studied, but study results contradict one another.... Read More
Arabica coffee beans are known for a better-flavored coffee. There... Read More
If you are a gourmet coffee drinker, you may want... Read More
A researcher has stirred up the commuter coffee mug with... Read More
If we look at commodity trading from a purely conceptual... Read More
Espresso, caffè latte, cappuccino; there would seem to be as... Read More
A 2001 survey by the National Coffee Association indicated that... Read More
Starbucks Coffee Company was founded in 1971 by three businessmen... Read More
New research by a University of Minnesota professor and a... Read More
Here is an article that tells the secret of creating... Read More
Coffee is one of the most popular beverages in the... Read More
In Guatemala coffee grows in the heart of what was... Read More
The American custom of taking break during the working hours.... Read More
Adultery, deceit and politics, all the makings of a modern-day... Read More
Type 2 diabetes mellitus is one of the most rapidly... Read More
American coffee? Technically there is no such thing, at least... Read More
It is believed history of Russian tea drinking tradition have... Read More
Coffee tastes great by itself, but for an extra special... Read More
There is good coffee and absolutely abysmal coffee. Both may... Read More
About 850 A.D it is said that a lone shepherd... Read More
La Minita; Spanish for "The Little Gold Mine" says it... Read More
Coffee is heavily studied, but study results contradict one another.... Read More
Coffee - THE Drink of ChoiceDid you know coffee is... Read More
Espresso, caffè latte, cappuccino; there would seem to be as... Read More
For coffee lovers, there are few things more appealing than... Read More
Do you remember your first experience with coffee? I'm sorry... Read More
The stress of unemployment can really take a toll on... Read More
The Europeans got their first taste of Turkish Coffee, and... Read More
When you enter a coffee house, you have a multitude... Read More
Who doesn't love solving a good mystery? Is the Loch... Read More
Gourmet coffee consumers rarely consider the cost of their daily... Read More
Like much of Hawaii, Kona offers ideal climate conditions for... Read More
Want to brew the perfect cup of coffee?Here are 3... Read More
A 2001 survey by the National Coffee Association indicated that... Read More
There is good coffee and absolutely abysmal coffee. Both may... Read More
Here are some facts about the relationship between coffee and... Read More
Gourmet coffee lovers have been seeing a few new terms... Read More
How many different names have you run across for different... Read More
Arabica coffee beans are known for a better-flavored coffee. There... Read More
The beverage called coffee is the result of mixing dry... Read More
The coffee plant has two main species. There is the... Read More
Caffeine is big business. There are new coffee shops popping... Read More
Having a hard time giving up your 4 cups of... Read More
Choosing a good coffee maker is not a decision to... Read More
Coffee cupping is a method to compare the different characteristics... Read More
Flavored coffee syrup is a popular addition to any coffee... Read More
Marylyn Monroe famed amongst other things for her love of... Read More
A good travel mug is a must when you need... Read More
Type 2 diabetes mellitus is one of the most rapidly... Read More
Around 850 A.D it is thought that a lone shepherd... Read More
What exactly is caffeine? It is a colorless, somewhat bitter... Read More
Many sober, law abiding people who would never dream of... Read More
Coffee enemas detoxify the liver, as well as cleans the... Read More
Have you ever wondered how restaurants get their coffee to... Read More
Coffee |