1. What is the single most compelling subject from your experience or knowledge that you want the world to know about? If there are several topics, consider which one you are most passionate about.
2. Can you identify the single most outstanding thing you want people to know? Think about whether it is a new skill, perspective, attitude, or expansion of general knowledge.
3. Why do you want to write a booklet? It may be an altruistic gesture to spread the word about something. It might be a marketing tool for a business or book you have or want to have. The booklet can be a profit center for you. Maybe you would you like it to be both a marketing tool and a profit center.
4. How would you divide your subject into segments? Look at the possibility of those segments becoming additional booklets to develop into a series, or as mini-chapters of one booklet.
5. What are you often surprised by that people do not know about your subject area? There could be something that seems so 'common sense' to you, while being highly helpful or enlightening to others.
6. Does your information need to be presented sequentially or can it be random? Notice if specific entries stand-alone or if they need whatever came before to cause the entry to make sense to the reader.
7. What do you want people to do and not to do, be or not be as a result of your booklet? Think about how this information will benefit the reader.
8. Who besides the reader can benefit from this material? There may be manufacturers, suppliers, or distributors whose business activities can profit by distributing your contents. Those will be large-quantity buyers of your booklet.
9. Is there jargon or language that is peculiar to your topic? Consider how you will monitor and treat that in your content.
10. What surprised you most when you learned about your topic? That is probably useful to pass along to your readers in some way.
11. Which resources are needed to implement any of your suggestions? Look for the easiest ways to accomplish what you are recommending to your reader.
12. What is it that people need to know about you? Tell what gives you the credential to write about this topic.
13. What other products and/or services would also make sense to develop to assist the reader in this topic? Decide whether it is important for those to be products and services of your own, of someone else's, or both.
14. How would short anecdotes be useful in supporting your materials? The anecdotes could get in the way or enhance your content.
15. Do your tips need visual support with graphics to allow them to be more fully understood? Clip art could be adequate or you might decide to use original art.
Are you ready to get started? Or were you already making notes as you were reading this article? Take as little or as much time as you'd like in creating your first tips booklets. You'll be amazed by the results. Everyone has something they want the world to know about. What's the starting place for you?
Paulette Ensign has personally sold almost a million copies in four languages of a tips booklet called "110 Ideas for Organizing Your Business Life," all without spending a penny on advertising. She has had clients match and surpass her results, worldwide.
She has learned her business by doing it, never having taken a formal business course in her life. Her San Diego, California -based company, Tips Products International, offers a range of products and services to support your success regardless of your budget of time or money. Phone 858-481-0890 or visit http://www.tipsbooklets.com
![]() |
|
![]() |
|
![]() |
|
![]() |
I am sure that there would have been a moment... Read More
The name of the game as far as Internet marketing... Read More
***What is the Resource box?'Resource box' is an information box... Read More
"When you provide good information from which readers can learn... Read More
All writers aspire to recognition, but are we dedicated? Ambition... Read More
Often all the Web Surfer will see is your title,... Read More
As of July 1st, the year was half over! July... Read More
There's one key rule that every writer should understand before... Read More
Many people which in online business world find difficulties in... Read More
A recent debate started me thinking about how some marketing... Read More
Chances are good that the next article or book you... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Heard about article marketing but not sure why you'd need... Read More
A large portion of your business relies on your ability... Read More
If you market online, whether it be your own information... Read More
So you've decided to market your home-based copywriting business through... Read More
There's a new sort of ghost stalking the digital landscape.They... Read More
Writing for web content is one of the easiest ways... Read More
Inspirational articles were once limited to self-help and religious publications,... Read More
In this article I will show you how to use... Read More
Writing for websites -- content, as it is called --... Read More
A Consultant could be an expert about absolutely anything.Calling yourself... Read More
Writing an article is not an easy task. You have... Read More
In today's busy world, whether your business is large or... Read More
One of my subscribers writes 'I can't hold my tongue... Read More
The first twenty-five words of your article are the most... Read More
When I started Ezine-In-A-Box I wanted to help people publish... Read More
You say, I can't write an article, I have no... Read More
Who remembers the 1979 movie, The Jerk with Steve Martin?... Read More
Free publicity can help to spread the word about your... Read More
Online writing is really self-publishing made easier and potentially much... Read More
Do you know the difference between simultaneous article submissions and... Read More
The five essential questions to be answered in your article... Read More
Every time I run a course on Freelance Writing, students... Read More
A "Thought Leader" is someone recognized as an authority in... Read More
Queries are not written like business letters or emails; they... Read More
Your publicity dreams may include being featured in Forbes, Fortune,... Read More
Many people which in online business world find difficulties in... Read More
Sometimes when I am communicating with other webmasters and I... Read More
In today's busy world, whether your business is large or... Read More
Every webmaster knows that to gain ranking positions in search... Read More
Jim was working hard to grow his business. Long hours... Read More
When you have to share what you've created, where do... Read More
This is Part 2 of a 2 part article -... Read More
Many internet home business owners today have learnt that one... Read More
So how can you make your article worth reading?It's all... Read More
The Most Economical Way to Advertise online is to Submit... Read More
It's no secret-link exchanges are dying a painful death. And... Read More
I've been involved in publishing for over a decade now... Read More
MS: John, you must be one of the most prolific... Read More
Articles are a fantastic source of links and additional traffic... Read More
There's one key rule that every writer should understand before... Read More
Thanks to recent information that leaked by Google within their... Read More
Yesterday I met a 13-year old boy with a devilish... Read More
SEO writing is very different from content writing, article writing,... Read More
Find definitions from Q to Z... Query -A letter... Read More
It's not enough to scatter your articles across the internet... Read More
If you market online, whether it be your own information... Read More
Have you been writing and submitting your free reprint articles... Read More
You want your business to be noticed by thousands daily.... Read More
A recent debate started me thinking about how some marketing... Read More
Writing articles is by far the most effective online promotion... Read More
Did you realize that writing and publishing articles online represents... Read More
Don't let overwhelm hold you back- follow this expert advice... Read More
There is some wisdom in saying that when you are... Read More
Looking for another no cost promotional tool? Your fee will... Read More
Article Writing |