How to Become an Expert in Your Niche Business

What is a niche business? A niche business is one that caters to the common needs and interests of a focused group of people. For instance, people who play golf forms a niche market and people who are golf instructors form an even tighter and smaller niche.

The advantage of going niche is that you can become a specialist in that chosen market. Instead of knowing a bit of everything, you concentrate your efforts on the one area.

Becoming an expert in your niche does not happen overnight. It takes time, skills, dedication and money to build up your knowledge.

Here are 7 great ways to become an expert in your niche business:

1. First and foremost, you must have a strong interest when selecting your niche. If you are going to spend a lot of time researching on this area, a strong interest will help sustain your efforts and keep you going.

2. Read aplenty and stay current! Surf the internet for industry news and related fields to your niche. Go to the bookstores and the library. Subscribe to newsletters or ezines of your competitors.

3. Attend workshops and learn from the super experts. Learn also in related topics so that you can expand on your knowledge base.

4. Test out tools, resources, software or just about anything that can be used for your particular niche. For instance, if you are a florist selling exotic flowers, knowing what is the best way to take care of the delicate blooms will help make you an expert!

5. Hang out in forums where your target market is likely to be. This is an excellent way to get to know what are the common problems and obstacles faced by your prospects. Make sure that you find out the answers or solutions to these problems so that you can post your comment and findings. Some forums even allow you to insert a link back to your website.

6. Use branding for higher perceived value: Buy and register your name as the domain name. A good example is http://www.EvelynLim.com . Brandnames are built gradually overtime. So set aside time each week devoted to promoting your brandname. This could be giving free advice, lectures and giving press releases.

7. Have an opinion. People like to look up to experts who articulate their views. You are likely to be a winner if you can also justify your opinion with facts.

Evelyn Lim is the online publisher of the very popular newsletter "Mapping You to Success". Her FREE newsletter is jam packed with ideas, resources and tips. She aims to equip her readers with skills on how to acquire multiple sources of online income. To subscribe to her newsletter, please visit http://www.e-BizMap.com or read more about her at her blog http://www.EvelynLim.com

---

7 Tips To Increase The Success Of Your Online Business

1. Outsource what takes you too long to doWhen you... Read More

Seven Ways to Get the Most Out of the Next Training You Attend

Sometime soon you will be attending some training. It may... Read More

Surviving When Clients Arent Rolling In

As the holiday season starts to settle in, the workload... Read More

I WANT IT NOW - 10 Tips for Freight & Drayage at Trade Shows

Gas prices continue to go through the roof and increased... Read More

5 Tips to Manage and Organize E-Mail

How do you focus on your urgent e-mail and organize... Read More

10 Ways to Develop A Free Agent Attitude

Whether you are self employed or you work for someone... Read More

Ten Ways to Strengthen Your Reading Habit

Most people wish they read more. It is an activity... Read More

7 Things You Can Do To Weather The Lows Of A Business Cycle

Hey, as hard as this may be for you to... Read More

10 Reasons to Use Online Banking

With today's technology and people's need for more information it... Read More

How To Take Daily Big Rock Actions To Jumpstart Your Business Into Massive Momentum

Do you know exactly what actions you need to do... Read More

Entrepreneurs - 7 Business Mistakes You Must Avoid

Many mistakes can be made in business and if you... Read More

Business Goals - The 10 Commandments

The Ten Commandments of Goal Setting While it's good to... Read More

Private Practice Success: 10 Essentials for Starting a Practice

As a counselor, therapist or healing professional (massage therapist, physiotherapist,... Read More

Top 10 Ways to Turn Clients Into Raving Fans

Do you find great joy in being a coach? If... Read More

After Hurricane Katrina - Seven Things You Can Do

If you are like me, you are living some distance... Read More

Yummy Yummy: Top 7 Business Lessons from the Wiggles

At Macquarie University in the early '90s, three Australian early... Read More

1 Step Program to Achieve All of Your Goals

In Jack Canfield and Mark Victor Hansen's original "Chicken Soup... Read More

Seven Steps to Achieving Your Dream

"Vision is the spectacular that inspires us to carry out... Read More

Advice for New Coaches: 10 Ways to Attract Your First Paying Client and Receive Endless Referrals

Many new coaches struggle to attract their first client. Often,... Read More

How to Counsel Your Non-Performing Team Members - 10 Tips

Counselling non-performing team members is a tough part of any... Read More

10 Steps for Simplifying Business Plan Financial Statements

For most business owners and entrepreneurs, preparing, and communicating the... Read More

How to Apply the 12 Steps for Managment Conflict and Resolution

1. Admit there is a problem.The very first step in... Read More

Top Ten Tips for Participating in Online Business Expos

Are you ready for a BASH? Have you ever been... Read More

11 Things Small Business Owners Can Learn From Michael Dell

1. Think Big ? In college, Michael Dell said he... Read More

Want a Web Site that Turns Lookie Loos into Buyers? Seven Passion Copywriting Tips

Web Site Blues? Need one, don't know where to start?... Read More

The Warning signs of Online Fraud and How To Avoid It

The number may seem grim for Web-based commerce. In 2004... Read More

Seven Ways to Improve Your Results with Follow-up

What follows is a bold statement, but sometimes it takes... Read More

7 Money Saving Tips to Decrease Home Business Expenses

We all know that running a home business is highly... Read More

Top Ten Ways to Manage Interruptions

So many people I worked with said they got more... Read More

Ten Tips for Working at Home

1. Maintain regular working hours and stick to them.2. Get... Read More

Seven Keys to Get Out of a Rut

Rut -- a routine procedure, situation, or way... Read More

Are You a Project Manager Or a Project Mangler?

Which one are you? An effective IT project manager, able... Read More

The Benefits Of Helping An Online Business Newbie

Do your remember when you first ventured out in the... Read More