Back in my early marketing days, finding the magic ticket to online success was my prime focus. Day after day I became engaged in the journey to find the internet "El Dorado". I did find what I was looking for, nothing more than a fistful of air. The online marketing formula for success was always right in front of me or rather right inside. And yet still so many marketers are out there searching for that elusive ticket to success.
Notice any successful marketer and you will find that their success is built strongly on their credibility. Yanik Silver, Marlon Sanders, Ken Evoy and many others all have credibility which precedes them.
This is why they are all so successful. They focus on creating lasting materials which will work for them in the long term. Many marketers including myself have made that mistake by not doing so, which can prove to be fatal to your business.
In the vast world of the internet, credibility is hard to comeby indeed. The internet removes the need for face to face meetings and dialogue, but that does not remove the need for trust and dependability.
How can you create credibility for your online business? You can do so by establishing materials which will be of benefit to your readers and customers. Posting free ads to classifieds and to FFA's is not what I am talking about. These bring little or no results in the long run.
Article writing, ezine publishing and posting to forums are examples of credibility building materials. When used in the proper way they seem to take on a life of there own and can bring wonderful results. And the best thing is that they have the ability to stick around for a long time after you create and publish them.
All the examples stated are practiced by successful marketers. Some may use all the techniques or they might use one or two. My experience with creating credibility building materials has been wonderful.
A few detractors may point out that using these strategies on a freely hosted website is lacking of credibility, but believe me they work. These techniques have been around for a while and many marketers can attest to the fact that they do produce results.
Give your business a boost by focusing on creating credibility and getting your name in the public eye. Why don't you give it a try ?
Copyright © Nicholas Dixon
About The Author
Nicholas Dixon is the publisher and editor of The Roc newsletter. Visit our website http://WWW.Geocities.com/Oceanroc and subscribe to receive resources and articles to help you achieve success.
In this article we mention 7 tips for your success.... Read More
Napoleon Hill coined the concept of the mastermind alliance in... Read More
As kind of a hobby I like to watch people.... Read More
What if I told you that you could be more... Read More
Personal power is an INSIDE JOB. It doesn't mean getting... Read More
Decide which game to play. Is winning that... Read More
I was at a dinner party the other night when... Read More
About six years ago I began to study tai chi.... Read More
Step 1: List all the business activities that you complete... Read More
Everyone wants to be successful. However, many people often rely... Read More
Get ready to sail the Seven C's - the Seven... Read More
Remove these words from your vocabulary!The words "If only ?"... Read More
If you are sick and tired of the dreaming phase... Read More
How do you land your dream job, win... Read More
In Part Three, I promised we would get into the... Read More
We all want success in life. We want success in... Read More
Management by Objectives, strategic planning, quality, teams, re-engineering. Passing management... Read More
When entering second adulthood, many women will begin a journey... Read More
1. Be Courageous. Flex your risk muscle and step out... Read More
In this brief article we will explore four methods that... Read More
I was in the gym, pushing my adolescent muscles to... Read More
Trust is a cornerstone of human existence. It is interesting... Read More
Please repeat these four words out loud: "Maximum Impact....Minimal Touch"... Read More
We experience failure directly or indirectly. Here we will come... Read More
I'll be the first to admit that everyone has his... Read More
One of the greatest compliments I ever received in my... Read More
The HungryIn May of 2005 there were over 2 million... Read More
Creating a goal tracking chart is as simple as drawing... Read More
(excerpted from The Challenge to Succeed audio series)It is a... Read More
In so many areas of life we must always be... Read More
For our family, the Fall is filled with Friday Night... Read More
With the end of the year fast approaching, now is... Read More
To make change effective, you have to BE what you... Read More
"The mind grows by what it feeds on." J.... Read More
One of the greatest challenges people face when trying to... Read More
Success is a word that is much used in our... Read More
I once heard a speaker use the statement, "I have... Read More
Many UK citizens want to settle or retire in Spain... Read More
What is an ANT? An ANT is an acronym for... Read More
Lets face it, no one enjoys rejection. But the reality... Read More
If it comes to the question what we really want... Read More
Everybody suffers rejection at some time or another in their... Read More
Creativity can be defined as problem identification and idea generation... Read More
Everything you will ever have and accomplish in life will... Read More
There is a saying that goes something like this: Getting... Read More
Can anyone become a successful businessperson? I am asked this... Read More
Normally a long memory is an advantage but not if... Read More
These days success is a hotly debated subject. Nevertheless, people... Read More
Ten years ago I went into the studio and recorded... Read More
Succinctly said, success is harmony. When the result is congruent... Read More
Have you ever heard this? "It isn't whether you win... Read More
Deep down, where it counts, many people do not believe... Read More
From time to time I receive correspondence from individuals with... Read More
So many of us want success, but how many of... Read More
Have you ever wondered if there was a way to... Read More
It goes without saying that we are unlikely to experience... Read More
Do you remember when you were a child and no... Read More
Recently I stumbled across a list of Microsoft Interview questions... Read More
How many times have people asked you what you really... Read More
If you help yourself, God and humans will help you... Read More
Sometimes short cuts are not worth taking. They may bring... Read More
In the first part of this article you learned some... Read More
Your mind is the only tool that can create success... Read More
Failure is GreatYou are probably asking yourself what could be... Read More
The scene from "Biloxi Blues" where Matthew Broderick's character kept... Read More
Q. My problem is that I have trouble keeping my... Read More
Success |