Sales Marketing: 12 Sneaky Tricks To Help You Outsell Your Competition

Business can be like war sometimes.

You may have to fight hard to survive.

The winner takes all.

But that doesn't mean you have to destroy your competition in order to survive and win.

But you can do one smart thing: outsell them, with a few smart tricks I will reveal below.

One of the tricks to outsell your competition is to compare your product to theirs.

When you find the differences between products, use your findings to improve your product.

Below are 12 things you can compare and improve upon to outsell your competition.

1. Price- Can you offer a lower price? Can you offer a higher price and increase the perceived value of your product? Do you offer easier payment options than your competition?

2. Packaging- Can you package your product more attractively? Do the colors of your package relate to your product? Can you package your product into a smaller or larger package?

3. Delivery- Can you offering cheaper shipping? Do you have a high enough profit margin to offer free shipping? Can you ship your products faster?

4. Benefits- Can you offer more benefits than your competition? Are your benefits stronger? Do you have believable proof that supports your claims?

5. Quality- Is your product built and tested to last longer than your competition? Can you improve the overall quality of your product?

6. Performance- Can you make your product faster at solving your customers problem? Is your product easier to use than your competitions?

7. Features- Can you offer more product features than your competition? Do your features support the benefits you offer?

8. Availability- Is your product always available or do your have to backorder it? Can your product suppliers drop ship to your customers?

9. Extras- Do you provided free bonuses when your customers buy your product? Are your bonuses more valuable than your competitions?

10. Service- Do you offer your customers free 24 hour customer service? Can you provide free product repair? Does your competition make their customers talk to a machine?

11. Proof- Can you provide more proof than your competition that your product is reliable? Can you provide stronger testimonials or endorsements?

12 Guarantees- Do you have a stronger guarantee than your competition? Do you offer warranties with your product? Do you provide an easier return policy?

Warmly,

I-key Benney, CEO

I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", home based business, online investment opportunity (http://www.mscsrrr.com) which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.

Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free "cash".

In The News:


pen paper and inkwell


cat break through


Pointless Targets

I recall a heated discussion with a sales director some... Read More

Train a Winning Sales Team: Rounding Third and Heading for Home

Although I never met the man, I imagine Lou Boudreau... Read More

Small Business Marketing: Overtaking Your Competitors

Few businesses keep tabs on competitors, yet such knowledge can... Read More

The Get Dangerous Quickly Approach to Product/Service Training

In 2000 a computer distributor hired me to help them... Read More

Outsourcing the Sales Function

Small to medium companies that want to increase sales or... Read More

How Do I Manage Workplace Conflict?

Workplace ConflictConflict is an inevitable part of business life and... Read More

Sales Tactics to Beat Your Competition

This month I want to share a success from a... Read More

The Boss from Hell: Quick to Criticize, Slow to Praise

So you have a boss who dumps all over you... Read More

Five Steps to Maximize Success in Targeting For Growth

Targeting is the process of selecting high potential customer accounts... Read More

Increasing Business Through Distributors

You're a small company with a good product. You are... Read More

We Will Make It Back----- A Fictional Story Based on Fact About Sales Management Success

Bill Borders stepped up onto the podium. He had just... Read More

6 Steps to Avoid Losing Summer Sales

It's a fact - the online world dies down in... Read More

Stop Drowning: Nine Strategies For Managing Your Priorities

I just got off the phone with Susan. She is... Read More

The Hardest Job Of A Trade Show

You've heard this before: There were four people named Everybody,... Read More

Snowflakes Improve Holiday Sales

Snowflakes are beautiful!For the Winter Holiday sales season handcrafted snowflakes... Read More

The Surest Way to Boost Sales

If you have a small business and you are looking... Read More

How to Win Over the Man in the Chair Salesmanship, Repetition, and Direct Mail

In a classic business-to-business print ad from the late 50's... Read More

Profitable Relationships: Is It Amateur Hour or King of the Hill?

"We're in the relationship business?...airplanes are what we use to... Read More

Leadership Lessons for Sales Managers

Leadership, like class, is hard to define, but easy to... Read More

The Product or the Sale

This is a quandary not unlike the chicken or the... Read More

How You Can Raise Your Business Earnings By 50% With An Age-Old Magic Truth

Imagine increasing your business earnings by 30, 40, or 50%.... Read More

Do You Really Want Local County Contracts?

If you really want to secure government contacts at the... Read More

The Spirit Of Change

A Highly Conscious Approach To Business Management. For more on... Read More

All Small Businesses Need to Gather Community Intel

How well do you know your community? As business owners... Read More

It?s Time For A Sales Management Revolution

Are you dog tired because of the way you manage... Read More

Is Your Sales Trust Factor High Enough to Win Against the Competition?

How high is your sales trust factor?Is it higher than... Read More

The Art and Science of Managing Expectations in Selling

It is very easy to fall into a trap with... Read More

The Differences Between A Commercial Collections Agency & Lawyer

If your letter writing and phone calls have all failed... Read More

Run a Productive Business From Your Car-Office

The way we do business has changed dramatically over the... Read More

Sales Competence Isn?t About Quota Performance!

Compounding the problem are two myths regarding measures of competency... Read More

Free to Succeed: Effective Sales Leadership Using A Coach Approach

About 2 years ago, I participated in a training program... Read More

How To Use A Powerful Leadership Tool To Step Up Sales Results

Good sales people can close, but few "step up" for... Read More

When Its DUH? Time at Trade Show - 3 Little Words Save the Day

TIME, MONEY, HASSLE - You can make a sale on... Read More