The great strides made in the development of the Internet in the recent past has enabled information to be transmitted thousands of miles away with such ease and clarity that time and space are hardly of any consequence to the Internet Marketer today.
Marketing Programs have literally taken over the Internet and riding high, is Affiliate Marketing.
According to the Computer Industry Almanac "The world-wide Internet population for 2004 was 934 million and the projection for 2006 is 1.21 billion."
Sean Michael Kerner in an article in Click Z News quoting a spokesman for eBay states "According to eBay their largest affiliate earned over $1.3 million dollars in January commission, the largest amount yet in their affiliate program's history. Their top 25 affiliates averaged over $100,000 per month each and the top 100 affiliates earn almost $25,000 each per month."
With this sort of statistics around, is it any surprise that thousands of entrepreneurs especially those Home Based Business entrepreneurs with very small marketing budgets are jumping on to the Affiliate Marketing band-wagon!
Given below are some of the Popular reasons for this desire and urge to do Affiliate Marketing:
1. Cost Factor:
Most Entrepreneurs refrain from starting a brick and mortar business or for that matter a Home Based Business (non internet) because of the investment required. In Affiliate Marketing the set-up cost is negligible with most programs being free to join and the merchant even providing you with the tools, tips and websites.
2. Pick and Choose Products:
With dozens of Affiliate Program providers and thousands of merchants having their own affiliate programs, there are several thousands of products to choose from. You name it they have it! In fact there are even Fortune 500 companies to choose from. The idea is to pick and choose your niche products and promote them.
3. No need for an Inventory.
The hassle of purchasing, stocking of items and storing of finished items (in a production unit) and dispatching them are not there. There is no need to maintain an inventory. It is all handled by the merchant.
4. No need for Employees.
In any business the wages of the employees is one of the major expenditures to contend with. Here the problem does not arise since the marketer himself will operate his home business and probably get the assistance of a family member to help him.
5. Necessity for Customer Service does not arise.
Customer service plays a major role in the success or failure of a business. The advantage here is that there is no direct dealing with the customers. The website will automatically direct the customers to the merchants.
6. Two Tier Affiliate Marketing:
An attractive feature of certain affiliate programs is that they have a Two tier system, whereby affiliates can sign up as sub-affiliates below them. When the sub-affiliate earns a commission, the affiliate above him too earns a commission.
7. Income without a limit.
In a paid job the salary structure has a vice-like grip over your monthly income. Here the possibilities are limitless. Though it is not every marketer who earns a big income, the fact remains that avenues are all there for the enterprising marketer to make it to the big time.
8. Global Market Place.
You no longer need to restrict your market to your home town or country. With your well chosen niche product you can sit in the comfort of your home and target the Global Market.
9. Low Risk Factor.
The risk factor in Affiliate Marketing is so small that it has become one of the major attractions for many Home Based Business entrepreneurs especially for those with low marketing budgets.
10. Business works Right Round the Clock.
One major asset of Internet marketing is that your Website, or in other words, your Home Based Business never sleeps. It works right round the clock (24/7) making money from home for you.
Having indicated the above reasons for the popularity of Affiliate Marketing, it has to be mentioned that statistics indicate that only 5% of the marketers do make big money. It is presumed that there are of course several thousands of marketers who make some money, thus giving them an additional income.
As long as the top marketers in the 5% slab, continue to make their millions and the latter continue to make reasonable amounts of money and have the urge to emulate the top marketers, Affiliate Marketing will continue to draw the attention and be popular with Home Based Business Entrepreneurs.
Copyright © 2005 Kanaga Siva
About Kanaga: Kanaga Siva has been a Marketing Manager and Business Manager and has a wealth of experience in Marketing. He now operates his own Home Based Business. For Articles, Resources, Tips and Ideas to start a Home Based Business from anywhere in the World, visit his website, http://www.business-fromhome.com
Business is founded by the principal of right contacts, meaning... Read More
There are many opportunities to make money working on the... Read More
Are we Really in an Economic Recession?Some US statistics seem... Read More
1. Turn your ad copy into a story or article.... Read More
The web has developed in such a mass marketing arena,... Read More
Journalist Henk van Ess has caused a flurry of excitement... Read More
How do we go about getting success with affiliate programs... Read More
How should you organize your online business?Affiliate marketing seems to... Read More
If you're new to Affiliate Marketing and your finding everything... Read More
Newsletter advertising has been getting a bad rap lately. Around... Read More
Over the course of my Internet marketing career, a significant... Read More
There are a lot of affiliate marketing programs out there... Read More
The Internet is powerful selling tool. Never before has been... Read More
Affiliate Programs have exploded on the internet. Thousand of people... Read More
QUESTION: I am considering starting an ebusiness using affiliate programs,... Read More
Paid to surf sites are washing across the Internet like... Read More
What do I mean by '2nd Wave'? Let me explain:Can... Read More
I see affiliates from two perspectives.Firstly as an affiliate, I... Read More
I often wonder what I was thinking by joining an... Read More
One of the biggest fears new Affiliate managers have is... Read More
I have two questions to ask you. One. How much... Read More
So you've joined an affiliate program, but really haven't figured... Read More
Most home business owners are involved with affiliate marketing. As... Read More
Internet business is a bit confusing especially if you're not... Read More
I've been an affiliate for a long time, trying different... Read More
What is an affiliate program? Everyone who surfs the web... Read More
Now that the idea of doing business over the internet... Read More
If you have been looking around the internet for a... Read More
This is a technique I teach almost every day. Yet... Read More
It may sound cliché but it is worth repeating. Affiliate... Read More
Taking full advantage of your website's earning potential is as... Read More
Once you truly understand the power of backend profits, you'll... Read More
This article is the second of my two part series... Read More
In this holiday season online shopping is hotter than ever!... Read More
Here are 8 easy ways to boost your affiliate income:1)... Read More
If you ask me, residual (also known as passive income)... Read More
VISUALIZE, STRATEGIZE, ENERGIZE, REALIZE reprogramming is the subject today.Every single... Read More
Throughout the coming weeks, I am going to thoroughly cover... Read More
What do I mean by '2nd Wave'? ... let me... Read More
How do we go about getting success with affiliate programs... Read More
Affiliate Marketing (AM) is fast becoming a major trend in... Read More
There are thousands of affiliate business programs on the internet... Read More
With all the companies on the internet that offer affiliate... Read More
There are people who think of the world as a... Read More
I should have listened to an internet veteran back in... Read More
There are many people who log onto the internet everyday... Read More
Did you begin your affiliate marketing business like this? You... Read More
You may not realize it, but this time of year... Read More
What do I mean by '2nd Wave'? Let me explain:Can... Read More
How do you choose the products you buy? Do you... Read More
Link bypassing is the number one trap affiliates fall into... Read More
1. Create an infopacked mini site. Build your mini site... Read More
As more and more people are getting into the AdSense... Read More
Affiliate marketing is an easy way to get started making... Read More
When joining affiliate programs there are many decisions you have... Read More
Journalist Henk van Ess has caused a flurry of excitement... Read More
With the web these days growing at a substantial rate,... Read More
Good affiliates can be hard to get. There could be... Read More
One of the most unanswered questions online today is, how... Read More
Everyday I see more and more affiliates making the same... Read More
One of the biggest if not the leading problem for... Read More
Requesting information on an affiliate program is an open invitation... Read More
I've got a confession to make... what I am about... Read More
1. Turn your ad copy into a story or article.... Read More
Affiliate Program is a ground floor opportunity. All you have... Read More
Are you promoting affiliate products?This article will show you 5... Read More
Affiliate Revenue |