Until recently, when you thought of ringtones, you usually thought of hip-hop ringtones. This is not surprising given the genre's wide acceptance of ringtones and cell phones and such smash chart crashers as 50-Cent ringtones, Snoop Dogg ringtones, and Lil Kim ringtones.
But ringtone operators are now starting to see the value in Latin ringtones, especially in the urban Hispanic market-one often referred to as "hurban" by marketers. While the market for Latin ringtones is exploding in Mexico, Central America, and South America, major Latin acts have failed to reach the coveted Billboard Ringtone Charts?yet.
Latin ringtones may be the lone remaining untapped pot of gold for ringtone sellers. "The Ketchup Song, by Las Ketchup was on our top ten list about three years ago," said Bob Bentz, director of marketing at Ringingphone.com. "Then, there's the traditional cross-over ringtones like Ricky Martin's Livin' La Vida Loca and Los Del Rio's Macarena that are consistent sellers. We have good sellers with Juan Gabriel ringtones, Selena ringtones, and Marc Anthony ringtones, but, for the most part, our business is still mainly about rap ringtones and hip-hop ringtones. But, we like the opportunities in the Hispanic market and continue to expand our offerings."
Bentz has reason to be excited. It is a well-known fact that the market for ringtones has been driven by teens and young adults. According to the US Census Bureau, Hispanics will be the largest teen minority group by next year and will be twenty percent of the overall American teen population in 2015. Moreover, Hispanics, according to Forrester Research, tend to buy more multi-media capable phones and replace their handsets more frequently. Hispanics are also larger spenders on cell phones with monthly bills $10 higher than the national average. Twelve percent of Hispanics use mobile data services like ringtones compare to only seven percent, according to the Forrester report.
So, the next time you hear a ringtone, it may have a Latin flavor to it.
Anthony Wayne has 57 ringtones on his cell phone. He's not sure why he has so few.
Take a random tween, age 8-12, place them in front... Read More
It seems like these days, there are a million and... Read More
Voice Mail put simply In its simplest form a voice... Read More
Okay, so we all know that you can change the... Read More
Recycle Cell PhonesTechnological advancements providing users with improved reception through... Read More
Cell phones are everywhere and I believe they are here... Read More
You're never too old to have some fun. With the... Read More
Cellular phones are in schools, banks, malls, and homes across... Read More
There are literally hundreds of cell phones out there made... Read More
Most of us have two phones, our cell and our... Read More
PREPAID CELLULAR TIMEPrepaid Cellular Are A Smart Choice!There are huge... Read More
The newest techno gadget, which is reshaping the way teenagers... Read More
Cell phones are great for people on-the-go, but talking on... Read More
When buying a new telephone system, it's absolutely vital to... Read More
Mobile Phones May Be The Next Target... Read More
International Terrorist and insurgents to detonate bombs to kill innocent... Read More
When the first cell phone arrived onto the market it... Read More
Nowadays teenagers are crazy about personalizing their cell phone and... Read More
Before the advent of cell phones, communications may not have... Read More
Choosing a cellular phone contract and choosing a cell phone... Read More
The newest technology is incredible and getting better. The newest... Read More
We are constantly seeing advertisements on TV promoting cell phones... Read More
Until recently, when you thought of ringtones, you usually thought... Read More
The recent rollout of 3G-ready mobile devices has caused a... Read More
One of the most critical infrastructures for restoring order to... Read More
Reasons why someone would purchase a prepaid cellular phone.Prepaid cellular... Read More
Everywhere you turn around, you see someone talking on a... Read More
If you make a lot of long distance phone calls,... Read More
Cell phones have become a necessity for many people throughout... Read More
You can now save quite a bit of money on... Read More
Built camera in cell phone - technology is available.The built... Read More
There are just a few tips that will help you... Read More
Analogue is the process of taking an audio or video... Read More
Cell Phones have become a mainstay for every earthling. Right... Read More
Trends in music come and go, but the crown jewel... Read More
As an organisation, the use of SMS might seem too... Read More
Discounted Mobile Phone AccessoriesMobile Phones have become a part of... Read More
Judging from the 9-11 hearings and many reports by first... Read More
Free camera with cell phone - excellent deal.Getting a free... Read More
The AARP, American Association of Retired Persons, ( ... Read More
There are just a few tips that will help you... Read More
Cellular phones and pagers are part of the "now" generation,... Read More
With more offshore fishing boats taking customers further out into... Read More
Nokia cellular phone ? description.Nokia produces a large variety of... Read More
You hear it in the media on a slow news... Read More
The Future Is FlexibleGone are the days when the only... Read More
Bought the latest in mobile phones? Can't wait to show... Read More
Cell Phones have become a part and parcel of everybody's... Read More
The internet can be a great place to buy your... Read More
The new "smartphones" have a lot of really cool features.... Read More
International Terrorist and insurgents to detonate bombs to kill innocent... Read More
Cellular phones are an amazing modern convenience, but it can... Read More
These days the best long distance rates are not found... Read More
Best camera cell phone - description.Best camera cell phone is... Read More
The rapid rise in the telecom industry over the last... Read More
Cellular phones are in schools, banks, malls, and homes across... Read More
What is Mobile SMS/ Test Messaging?Mobile text Messaging, or Short... Read More
Cell phones are great for people on-the-go, but talking on... Read More
There are literally hundreds of cell phones out there made... Read More
Cell phones were created with the purpose of facilitating communication... Read More
Like old, dusty books on the shelves of public libraries,... Read More
With new features being added to cellular phones at an... Read More
Analogue is the process of taking an audio or video... Read More
Many landowners who have leased land for a cell tower... Read More
Your next cell phone can be a stripped down model... Read More
A recent survey of the FCC's antenna structure registration database... Read More
Mobile & Cell Phone |