Good affiliates can be hard to get. There could be any number of reasons for this, but I am going to focus on what I believe is the one major problem that prevents someone from attracting good affiliates. But first lets look at what the make up of a good affiliate may be. A good affiliate is:
Hard Working
Persistent
Motivated to work their business
Does not need constant reassurance
Makes and implements goals
Overcomes obstacles
Recognizes and takes good advice
And Never, Never, Never quits!
The question some may ask is, "Where are these people at?" I'll tell you. Most of these people are already successful with their own affiliate program. And they are successful for the very reasons listed above. Also, they did not fall prey to the very problem that many searching for good affiliates are causing themselves. And that is advertising hype. They overlooked that and went into the marketing program with a desire to succeed, understanding that it is going to require work and time to be successful. Unfortunately though many are for the first time looking for a home business and don't know what internet marketing is all about. They are vunerable to all the hype infested ads out there.
Now. If a person signs up for an affiliate program with none of the traits listed above for a good affiliate can they indeed be a good affiliate? Yes! But it will be an uphill battle helping them to develop some of the above traits. Even though it would be hard it is still worth it to work with them in hopes they will become the perfect affiliate. Who knows.They may become your best affiliate yet! But I want to focus on getting the good affiliates from the start. Why?
My logic is this. I would rather have one good affiliate that is a real go-getter then ten thousand that do nothing or very little at all. That way you have more time to focus on your own business then spending alot of time babysitting someone who will probably eventually give up. The best route to go is to get affiliates who are already conditioned. Well just how do we do that? There is only one way to do that and that is how your opportunity is presented to prospects.
Most all advertising someone does is loaded with hype. Whether it is their search engine description, classified ads, or email. This is what prevents marketers from getting good affiliates. If possible you must remove all the hype from your advertising and sales letter. Now I know that some of us work an affiliate program owned by someone else. And you may be required to use the advertising and sales letter that they give you. But if possible use the ones that have the least amount of hype. What do I mean by hype!
Hype is where you describe something to the greatest, allowable, extreme possibility. Such as but not limited to the following:
Make a MILLION DOLLARS every time you breathe by just posting a website!!!!!
Earn $15,000 a day by reading emails!!!
Buy my ebook, "125,000 Ways To Get Rich Marketing Salt!"
Now I know these are exaggerations but the point is that while on paper you may be able to prove your claims, most do see these types of ads as exaggerations of the truth. Besides that these ads will not get you those good affiliates your are seeking. What these type of ads will get you are:
Curiosity seekers
Gullible People
Get Rich Quick Hopefuls
If you portray your business as a get rich quick scheme, then that is what you will get. People looking to get rich quick. Not exactly my idea of a good affiliate. Why? Because each person who fits into any of the above groups has their own reason for signing up none of which is to run a business. Most individuals like this sign up and do little if anything. When they realize that they're not going to get a free lunch most will opt out in a day or two. Those who remain will just ignore your emails. By the way. How would you like to go to a job interview and be told you will make $20.00 an hour. You work for 2 weeks only to find out that you have to work for the company 10 years before receiving that amount per hour. You would probably walk out the door feeling you were decieved. That is exactly what happens to people who answer ads loaded with hype. They feel as though they were decieved.
Not only that but it can be costly to run an ad campagin that uses hype. Think of Pay Per Click campagins. Your are spending money on the clicks of those who are not interested in running a business. I would rather get one hit to my website a day from someone who will do what it takes to succeed then a million hits from people who want to get rich by the end of the day.
Rather have an ad campagin that focuses on what the average person can expect. Most people are in this category. An average person. So target your advertising as if everyone who reads it already understands the ins and outs of internet marketing. Portray your opportunity as one that will take years to reach it's full potential. Be honest and up front. Then you will get people signing up who are ready to build a business up over time. Remember. Get Rid Of The Hype. If the average person won't make $15,000 dollars a month then don't say they will. If the average person will probably make $1,000 a month then say that. What's wrong with making a $1,000 more a month then they had before. If you have been able to quit your job because of your affiliate program, prove it. If you can't offer up some type of proof, (copies of checks, real testimonials, etc...) then just keep it to yourself.
The point being made is this. Most people are already aware of the saying, "If it sounds to good to be true, then it probably is." There are exceptions to this rule but for the most part it is a true statement. Now if you follow the advice given above you will probably see a significant drop in your website traffic. And also a drop in the amount of affiliates you are getting. But like I and so many others say. "It's not the quanity of the affiliates you are getting but the quality of the affiliates you get.
Leave the hype to those who want to brag about the amount of website traffic and affiliate sign ups they are getting. I'll take a big fat check over hype any time.
Article by Jerry Lunsford. Go to my website http://www.quityourcrummyjob.com to find this and other articles to help with your success as an affiliate, and with the success of those affiliates under you. Use these articles on your website, ezine, or wherever they can be helpful. Copyright (c) 2004
1. View your affiliate program as a partnership between you... Read More
What is a good converting site?Well they say a "good"... Read More
A cycler or doubler that offers nothing of real value... Read More
With all the companies on the internet that offer affiliate... Read More
I've got a confession to make... what I am about... Read More
Why are those top affiliates able to easily make so... Read More
1. Start a private web site. Use it as a... Read More
Ever wondered if, apart from Google Adsense, there were other... Read More
Most home business owners are involved with affiliate marketing. As... Read More
Finding a good affiliate program can be sometimes daunting and... Read More
You have probably heard "the money is in the list"... Read More
Whether you are a newbie to Internet or a proud... Read More
You've heard about it in recent months, and its popularity... Read More
There are certain things we need in life that must... Read More
The quickest way to achieve high-volume sales on the web... Read More
In the early days before the internet was born, starting... Read More
Today the majority of affiliates are looking for compensation when... Read More
In this article I'm going to cover two specific marketing... Read More
Are you having trouble creating new product offerings from scratch?... Read More
The Internet is powerful selling tool. Never before has been... Read More
Joining more than 2 programs at a time is something... Read More
Recruiting people for your business opportunity or paid program by... Read More
In this holiday season online shopping is hotter than ever!... Read More
An alarming trend seems to be catching on with popular... Read More
For some time now I have been aggressively marketing my... Read More
There are obviously many ways to make money online, some... Read More
If you are a webmaster, you will see this everyday... Read More
It's simply a kind of marketing in the internet where... Read More
Growing your internet home business organically means there are similarities... Read More
So, you have worked really hard to build a fabulous... Read More
Affiliate programs are the latest money making tools available on... Read More
Not all Home Business Entrepreneurs are experienced enough to produce... Read More
First, we must understand their point of view. Unlike some... Read More
You may not realize it, but this time of year... Read More
I received two emails this weekend. Both were as a... Read More
Online affiliate marketing has taken the internet by storm and... Read More
There will be a million and one affiliates out there... Read More
Many affiliate programs usually provide special web pages for their... Read More
Good affiliates can be hard to get. There could be... Read More
Affiliate Marketing is a large business piece on the Internet.... Read More
You've probably heard some of the affiliate success stories from... Read More
I am not going to describe what a product feed... Read More
Virtually all online marketers have attempted lots of schemes and... Read More
When I decided to quit my job and start an... Read More
As more and more people are getting into the AdSense... Read More
Some people are making big money with affiliate programs-some are... Read More
I recently had an experience with one of the affiliate... Read More
In my search for a presence on the internet, I... Read More
I have been working on the Internet now since December... Read More
Affiliate Marketing is having Affiliates do your Marketing for you.... Read More
On Cyberspace (Internet), there is a method from which you... Read More
Many people look at affiliate programs as one of the... Read More
If you're new to Affiliate Marketing and your finding everything... Read More
With all the companies on the internet that offer affiliate... Read More
Affiliate Program have exploded on the internet. Thousand of people... Read More
Today, we're going to cover 6 More BIG Benefits to... Read More
First of all you need to understand that an Affiliate... Read More
When starting a Web business, most people choose a topic... Read More
Q. Can you tell me the benefits of publishing an... Read More
Whether you realize it or not, if you've been on... Read More
Are we Really in an Economic Recession?Some US statistics seem... Read More
There are obviously many ways to make money online, some... Read More
Everyone wants a huge affiliate check. All the advertisements promise... Read More
Before we start, I want to ask you one simple... Read More
Today the majority of affiliates are looking for compensation when... Read More
What is a good converting site?Well they say a "good"... Read More
Affiliate Revenue |