The Power of a Referral Script

The key to the success of e-commerce is in the combination of the power of viral marketing, permission marketing and one to one marketing.

Have you ever heard of Amazon.com, Bluemountain Cards, or Hotmail? Of course you have! Why? Because the all use varying degrees of the above mentioned marketing techniques. In particular, they use viral marketing.

How can you use viral marketing?

With referral scripts!

First of all, you need to make sure that your ezine has a referral, 'Tell a Friend' link in each and every issue. You can say something like:

"If you enjoy our newsletter a think a friend might also benefit from it, please click here."

or

"Please help us share our message with others by telling a friend. It's easy, just click here."

The 'click here' should be a hyper link to a web page with your referral script. You can find free referral scripts on various sites such as http://www.bignosebird.com or http://www.hotscripts.com. I use an amazing script that I had put together by a programmer. It cost me $1,600 but you can use it for free and make money while doing so -- no kidding. It is easy to implement. You can see how it works by visiting http://www.listopt.com and clicking on the 'Tell a Friend' link. If you want to use it too, go to: http://listopt.com/affiliate_taf.html

There are other third party referral services out there such as http://www.recommend-it.com that are VERY easy to use and offer your readers incentives of $10,000 to tell a friend. The down side is that it is not as professional looking when you use a third party.

So get out there and set up a tell-a-friend script now and get those word of mouth referrals via one of the best viral marketing techniques available.

You have permission to reprint this article provided you include the following resource box:

About The Author

Glen Hopkins is the director of ListOpt Publications Inc. If you're looking to build your newsletter subscriber base quickly, easily and inexpensively, visit Glen at: http://www.listopt.com and learn what hundreds of other publishers are saying about ListOpt's amazing List Builder service.

---

Sales Prospecting for Appointments by Email

A few months into the job and Sabrina's cold calling... Read More

Improve Email Deliverability: 15 Tips for Email Marketing Success

Delivering email newsletters and sales messages to opt-in subscribers and... Read More

The Lazy Way To Build A Responsive Opt-In Email List

If you're in business on the Internet to make a... Read More

Seven Tips To A Perfect Email Ads

Everyone at some point in their Internet experience has received... Read More

Online Marketing Through Newsletters

So you want to start publishing an online newsletter? Why?... Read More

Will Microsoft Kill Free Email on the Net?

Spam has been such a problem that email filters are... Read More

Autoresponders, Which Autoresponder Is Right For Your Business?

An autoresponder is a software program that automatically sends a... Read More

Avoiding Blacklisting: Making Sure Your Email Gets Through

We all know that email is probably today's most popular... Read More

3 Essential Tools for Email Marketers

Marketing your business with email is an art.It's very easy... Read More

Save Time By Creating Email Signature Templates

If you're like me, there are certain types of email... Read More

15 Ways to Manage Your E-Mail More Effectively

? Are you tired of searching for e-mail messages you... Read More

Email Marketing 2005?Do?s & Don?ts

Email Marketing 2005?Do's & Don'ts1. Make sure all your email... Read More

Email Autoreponder ? How to Put your Business on Autopilot

Answering emails can take up a significant portion of the... Read More

Stop Buying Email Lists

The saying "Quality, not Quantity" is applicable even to the... Read More

New Realities for E-Mail Marketing

Spam e-mail is no longer the mild irritant it once... Read More

7 Wise Ways to Collect Email Addresses and Build Your Mailing List

=> Wise Way #1 - OFFER A FREEBIEYou have to... Read More

How to Structure Your Follow-Up Sequence for Maximum Profit

Before I do this, let me describe how autoresponders work.... Read More

5 Things You NEED to Know About Your AOL 9.0 Subscribers

In Fall 2003, America Online (AOL) released its brand new... Read More

Analysing Autoresponders

An autoresponder is an automatic or software-mailing program. Why... Read More

FIVE ADVANCED and Essential features of Your Follow up Autoresponder

If you are not using a follow up autoresponder until... Read More

Are You Making These Email Mistakes?

Every day, I receive at least 300 emails. I will... Read More

Web Advertising: How To Increase Traffic By Offering A Free Course

One web advertising strategy that can help you become popular... Read More

How Autoresponders Boost Sales By Up To 400%

Imagine going to bed and waking up in the morning... Read More

Autoresponders for Beginners

Hi you may or may not know that your Autoresponder... Read More

Add Email To Your Marketing Mix

If you are serious about adding email to your marketing... Read More

The 8 Biggest Newsletter Marketing Mistakes

Newsletter publishing has always made a lot of sense. It... Read More

Viral Marketing - Your Key to Gaining New Clients

Email newsletters are an excellent means of promoting the products... Read More

Increasing Email Deliverability

Most email marketers know that it is important spam-check email... Read More

Do You Build Or Buy? (Tips On Leadgeneration)

Every marketer needs leads, they are the lifeblood of your... Read More

The Importance of a Name in the Sent from Email Address

When using an email marketing tool such as Adestra's Message... Read More

How Opt-in Email Marketing Helps You In Your Online Business

The consumer of today is increasingly bombarded by marketing messages... Read More

Realtors ? Is Your Newsletter Increasing Sales?

If you are a REALTOR focused on residential sales who... Read More

Converting More Free Downloads to Paid Customers

Do you give web site visitors the opportunity to download... Read More