Do you remember the last time you went into a shop and the person 'serving' raced over to you, greeted you with a lovely smile, heaps of enthusiasm and said, "Welcome to our store, what can I help you with today?" And then listened attentively to what you had to say?
Doesn't happen very often does it? In fact, while I was writing this, I couldn't recall when I had experienced it. I'm sure I must have yet it would have been so long ago, I can't remember.
Let me tell you what happened this week?
I belong to a well-known trade exchange which I have found very useful for my business. I wanted to purchase a suitcase from a particular store which usually takes trade dollars. From time-time the store will limit the use of trade dollars if they have reached their maximum for the month. Anyhow I quickly discovered this wasn't going to be my lucky day.
I walked in and the assistant who was sitting down behind the counter (and remained there), didn't smile. She barely acknowledged me with what looked like a scowl. I had interrupted her reading time. (She was so busy, there was no-one in the store). I then politely (yes I can be polite sometimes) asked her if they were accepting trade dollars as I wanted to purchase a suitcase. She turned around to the owner who was sitting behind her doing some bookwork and repeated my question. The owner stayed seated, didn't look up and told her assistant "No".
The assistant then relayed to me that "we are not accepting trade dollars at the moment, but we have good deals for cash".
She remained seated all that time. I didn't answer and walked straight out the front door with my cash sitting in my purse.
No matter how good their "cash" deals were going to be, if I was going to spend my hard-earned money anywhere, it definitely would not be with them!
The 'Colour- blind to service' Copy Centre
I had spent thousands of dollars with a printing company over a couple of years. A couple of times I was told by one of the staff, when they've been snowed under "Mary's too busy to speak with you at the moment, I'll have to get her to call you back when she's got more time". Needless to say I didn't remain with them.
The 'Can't do that' Café
We went to a local café which we hadn't been to for a while and I was told by the waiter that "no, we can't do that". I wanted a particular type of sandwich which wasn't on the set menu. I informed the abrasive young waiter that "yes, you can". That got him scared and the order I wanted turned up within 5 minutes.
Are Customers Important to Business?
Of course they are. No customers, no business. Yet why are businesses deliberately driving customers away? It's ridiculous isn't it?
About The Author
Lorraine specialises in working with businesspeople showing them how to dramatically boost their productivity, reduce the stress and the mess in their lives and have more time for enjoying their life. www.office-organiser.com.au, lorraine@office-organiser.com.au
|
|
|
|
|
|
|
|
|
|
|


Quest for new clients shouldn't ignore those who pay the... Read More
Public transport operators who already use passenger surveys may not... Read More
If you've called for customer service recently you're familiar with... Read More
It's possible that in the course of your business dealings,... Read More
Customer service is an essential component of any business. Clearly,... Read More
CRM was supposed to bring companies closer to their clients.... Read More
I wish I had a nickel for every time someone... Read More
When you make a mistake with a customer, should you... Read More
Nowadays, we complain nearly all of the time about how... Read More
So today was the day where I almost stopped going... Read More
Customer Service is a critical factor for keeping your clients... Read More
Our most powerful instinct is to avoid customer complaints, but... Read More
What do your customers experience when they interact with your... Read More
A few weeks ago we conducted our annual "Customer Experience... Read More
This may seem a strange topic to introduce. Yet, it... Read More
Every customer looks for 3 special benefits when they do... Read More
After years of flying below the radar in the magazine... Read More
It's The Little Things That Make or Break a Small... Read More
Would you like to have customers that stay with you... Read More
As Alan Weiss (guru to the savvy consultant) says: "It... Read More
As someone who has been heavily involved facilitating strategic planning... Read More
Regardless of what business you are in - you are... Read More
Winning Customer ExperiencesMuch research has been done on what the... Read More
Customer retention is vital to a business. If you cannot... Read More
Do you remember the last time you went into a... Read More
Who was it that said - "The customer is always... Read More
Jay instructed a customer of his to offer a rare... Read More
The relationship between customer satisfaction and success of a service... Read More
In 2002, there wasn't much interest for Kindness in business,... Read More
Background The company was experiencing an increase in the number... Read More
These moments come when a customer or client?1. Hears someone... Read More
Looking For Ways to Improve Sales and Customer Relationships?Find Out... Read More
In today's demanding economy, the first line of any business... Read More


The latest report from the American Customer Satisfaction Index (Michigan... Read More
Whether you are a seasoned small business professional, or you... Read More
Background The company was experiencing an increase in the number... Read More
Have you seen that thing on TV where the gal... Read More
However, in the world of business, this cliché may not... Read More
If you're a regular reader of my column you know... Read More
Why is it that Microsoft wants you to buy its... Read More
Customer service is everything to a business. Just look at... Read More
You are serving great food. Your establishment is new, spotless... Read More
At 8.30 am a wealthy client (on his way to... Read More
It's never too soon to start saying thanks to your... Read More
May people these days have a problem with mounting debt.... Read More
The President of a 200+ store division of a major... Read More
What I am about to tell you may seem very... Read More
Different people call their Customers by different names. If they... Read More
Even the best business will receive an occasional customer complaint.... Read More
Regardless of what business you are in - you are... Read More
Go into many businesses today and try and get service,... Read More
Why bother? Good customer service is the life blood of... Read More
What kind of image do you present when marketing your... Read More
Want to know the secret for keeping your clients forever?... Read More
How often has your schedule been thrown out of whack... Read More
Your opportunity to build a stellar client relationship starts with... Read More
You try to make your customers happy. You sincerely WANT... Read More
Many organizations tackle to the issue of customer service by... Read More
In a mobile detail or mobile car wash business you... Read More
In today's demanding economy, the first line of any business... Read More
A client recently said to me: "Most days things seem... Read More
We, as small business people, naturally dislike complaints from our... Read More
A couple of years ago I had a call from... Read More
Who was it that said - "The customer is always... Read More
The Reason Why Direct Internet Marketers Have To Work So... Read More
You know how it is, you believe something for so... Read More
Customer Service |