Using RSS for Publishing and Syndication

There are two reasons why you would want to use RSS as a webmaster and that is for publishing and syndicating your content. If you publish your content via an RSS channel then you can keep your subscribers notified of changes to your site, announcements and news. Publishing an RSS feed for syndication means that your are offering your content for others to republish.

RSS feed publishing is fast becoming the popular option for website owners to keep in contact with their visitors. With your own feed available you are making an information channel for your visitors to tune into. In my opinion an RSS subscriber is more valuable than an email subscriber. The reason for this is that the subscriber is in control and they can just as easily unsubscribe to your feed as subscribe to it, this makes the visitor more comfortable. With a feed, readers tend to prefer daily or even multiple updates a day. If you tried that with email you would soon be labelled a spammer.

Creating a feed for syndication purposes you are targeting a different audience, that audience is other webmasters. Where as a feed for visitors is more of a news channel or update channel a feed for syndication purposes is a content channel. By this I mean that the content of your RSS feed is designed to be republished so the feed acts as a delivery mechanism.

If you want to create an RSS feed for syndication then you should concentrate on providing content that is more verbose such as articles and press releases. Webmasters will thank you for creating a channel where they can gather much needed for their sites. You will benefit by your site and your name reaching a wider audience. If you have not considered an RSS syndication feed and you already produce articles then you are missing an opportunity to increase your presence in your chosen field.

RSS can be used for many purposes and creating a feed in not that difficult. There is a whole new method of content delivery which is very good at delivering your content to readers. Whether you decide to publish for news or syndication purposes it is a good idea to create an RSS landing page to explain the purpose of your feed.

Allan is the webmaster at NewsNiche an RSS resource for webmasters. Learn how to use RSS to attract and retain visitors to your site.

---

15 Top Blog Marketing Tips

1. Place all your feeds on the following website and... Read More

Sales Marketing: Secrets To Using Blogs (Online Diaries) To Increase Your sales And Profits

These days, everybody is blogging.How about you?You can incorporate blogging... Read More

To Blog Or Not To Blog - A Laymans View

We have now entered the world of blogs! Sounds kind... Read More

Find Out How Microsofts Plans Could Make Your Subscribers Beg You for RSS Content!

Microsoft recently announced that they will be releasing a new... Read More

Should You Get A Blog?

A blog is a type of website. It allows the... Read More

Marketing With Blogs and RSS - The Hot New Tools of 2005

In case you haven't heard, the net is buzzing with... Read More

Blogging For Business - Great Reasons For Every Business To Start A Weblog

If Howard Dean's failed political campaign accomplished anything, I would... Read More

How Bloggers Are Making Thousands of Dollars From the Google Adsense Affiliate Program

There is no doubt that the Google Adsense program for... Read More

The Best Marketing Tool For Your RSS Feed and Its Free

Do a search on Blogs on Yahoo and you get... Read More

Profit Pulling Niche Blogs with Wordpress

When it comes to building and creating profit pulling niche... Read More

RSS Feeds Can Increase Your Sales

RSS feeds are reshaping how we access information online. In... Read More

Top 10 Reasons to Start Blogging

"What's blogging?" you ask."Where have you been?" I reply...just kidding,... Read More

Gathered Statistical Data Announces that Blogs will Dominate the Internet in Less than a Few Years

... if not months to come.At a distinctive and stable... Read More

What is a Business Blog?

Although Blog was the most requested word of 2004 as... Read More

The 7-Step RSS Marketing Plan

If you're wondering how to get started with RSS marketing,... Read More

Make Money Blogging Using These Nine Powerful Strategies

The question "How to make money blogging" sits high on... Read More

The 6 Top Reasons Marketers Should Blog

If there is a downside to blogging, I have yet... Read More

RSS is Not Only for Blogs

Contrary to popular opinion, RSS is not only good for... Read More

16 Ways to Drive Traffic to Your Blog

You've got your blog set up and you've started posting... Read More

Improving Your Customer Relationship Management by Blogging

Before I address the following questions:* What is a blog?... Read More

Blogging Tutorial

Let's start at the beginning. What is a 'Blog' and... Read More

Article Marketing For Bloggers - 4 Tips To Build Traffic For Your Blog

Bloggers blog. That's what they do. A blog is short... Read More

Blogging will Soon Take Over the World

In recent years, it's been pretty obvious that "blogging" (Web... Read More

How To Add Random RSS Content To Your Site

Most savvy internet marketers will know how important it is... Read More

Tips for a Better RSS Feed

Like anything else, a little work can pay dividends. Well-written... Read More

Use RSS to Get Your Sites Indexed Overnight

As you may know, Google has it's very own blogging... Read More

How Can You Use Blogs To Increase Traffic?

I am conducting my 1st customer appreciation webcast and asked... Read More

How To Republish RSS Feeds On Your Website

In this article I am going to cover some tools... Read More

How Can RSS Feeds Help Your Online Business?

So who should I use RSS Feeds? How can it... Read More

Feeds For Small Business: Real World Examples

A merchant I was talking to the other day asked... Read More

Business Blogging - 5 Tips to Help You Smashl Through Writers Block

It's inevitable. Everyone hits the wall. Whether you've been blogging... Read More

Avoid Bad Manners While Blogging

Blogging, the hottest trend in online publishing right now, is... Read More

Even a 70 Something Technological Challenged Mom Can Get Started in Blogging With These 10 Tips

Blogging is all the rage. With these 10 Simple Steps... Read More