What are the 5 best ways to gain new contacts?
There are many ways to use the media to promote your business. You must ultimately decide what is best for your business. It may be all the items you have read about, or it may be only a few, but whatever you choose, you must get a precise and clear message across to your potential buyers. You must also make sure you form an excellent business relationship with those companies before you do business. You want to create an atmosphere of a solid business relationship, so that you will be doing business for the long-term and not just a short-term project here and there. You must be committed to what you are doing and get that commitment message across to your clients and potential clients.
It is entirely up to you how much you want to spend on public relations and promotion. But once you decide how much to spend, you should then plan to spend it wisely and not to flush your hard earned dollars down the drain. I would advise to do all of the above but do it in stages, and sometimes things like sponsorships will only come into play when you can afford it. The key is to get involved and stay involved; this consistency alone will reap rewards in the local community. You will also be able to walk into local businesses and they will recognize you and be willing to talk. It is a give and take process that creates good solid business relationships, they just need to know that you are out there and can be depended on.
You should also take advantage of PR professionals that can take your business ideas and make them news. For a list of these professionals you can check with consulting groups, yellow page ads, and web listings. One thing you need to do before you commit to a PR specialist is to make sure you do your homework and find out what they have done for others in the past. This way you will not be disappointed with the results.
I decided that I wanted to be coached in PR. I wanted to know more about how to do it correctly while having a guiding hand. Many of you may know Jill Lublin (the writer of the Foreword and author of the best sellers Guerilla Publicity & Networking Magic) who has been speaking about PR for several years. It is Jill's coaching that has made me savvier and more PR aware. For more information on Jill Lublin and her coaching, visit her website http://www.promisingpromotion.com.
Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com
![]() |
|
![]() |
|
![]() |
|
![]() |
Due to the over regulation in the Franchising Industry and... Read More
Pet Transportation Services are needed as the number of pets... Read More
In general, all of us know how to accomplish the... Read More
Passion. Passion alone can make your business successful. As an... Read More
Paper Shredding Business Opportunities are blossoming up everywhere because in... Read More
If you're just ramping up your small business email newsletter,... Read More
When is the Chamber ideal for your business?Joining a Chamber... Read More
You bet a name is important. Many small business owners... Read More
As you may already know, asphalt paved parking lots do... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
There are many choices when thinking about a small business... Read More
Aircraft Interiors of personal and corporate jets have hundreds of... Read More
Think the best way to get more customers is to... Read More
The modern Franchise business model and the much different business... Read More
At one point or another, almost every business runs short... Read More
The Service-Disabled Veteran-Owned Small Businesses (SDVOSB) is a program that... Read More
Hew Hampshire car wash market. Well we have visited every... Read More
What will your business look like a year from today?If... Read More
In today's fast paced marketplace it is easy to neglect... Read More
There are several well-known truck washes in the Great State... Read More
Multimedia is everywhere on the Internet, whether in the form... Read More
There's been a recent rise in the number of elderly... Read More
Start thinking about buying an established business if you want... Read More
At first glance, this topic may seem a little repetitive,... Read More
"What do you do?" It just might be one of... Read More
Tammy, a skilled and gifted horticulturist, called me to discuss... Read More
The Workers' Compensation situation in this country is unbelievable. Why,... Read More
Most business owners know when they need an accountant, but... Read More
Last summer the FTC put forth a report and then... Read More
Company mottos can easily be printed on a business card.Sometimes... Read More
You need to be visible to attract customers, right? But... Read More
If you discovered the bottom line in your business depended... Read More
Purchasing a franchise has become one of the most popular... Read More
Concrete Roof Tile Business: During the 2004 summer season, storms... Read More
In general, all of us know how to accomplish the... Read More
Someone new to business ownership recently told me, "Before I... Read More
What does it take to grow a business and run... Read More
Opening a carpet cleaning business is a great way to... Read More
Is this you?You dreamed of owning your own business, doing... Read More
Over regulation of small business is so intense it is... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
I propose this thought on the subject of Franchisee territory... Read More
You know what makes me really happy? Drinking a Starbucks... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
Your grandfather probably told you to "learn something new everyday".... Read More
Business owners rarely go into business to deal with the... Read More
The way you manage your money is one of the... Read More
The Dynamics of Daylight Savings Time changes the way we... Read More
The revenue history is a vital piece of your power... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
In a perfect world, starting a small business would be... Read More
Q: After years of dreaming about starting my own business,... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
One thing I have noticed in my travels to different... Read More
A suggestion box is a really good idea for your... Read More
I love work, I can watch it all day.I am... Read More
Marketing is one of the four corner-posts of a solid... Read More
Database Problems in MarketingI have been working on a direct... Read More
If you own a small business, then you know the... Read More
Why should you always maintain a good report with a... Read More
One of the simplest ways to expand your marketing efforts... Read More
Most business owners do not think of selling their companies... Read More
Great question!Freeing your time is an indisputably key element in... Read More
Many companies wish to expand and a few wish to... Read More
Most of us remember going to at least one garage... Read More
Business consulting opportunities might be just what your are looking... Read More
Small Business |