Link Popularity: Distribute Content, Not Just Links

You've spent many hours trying to increase your online traffic with your linking campaign. You've sent out 200 e-mails pleading with other web sites to trade links with your site. Many of your e-mails bounce back.

The requests that find thier targets get rejected for numerous reasons. For example, your Google pagerank is too low or your links pages are dynamic and not static, etc., blah, blah, etc., ad nauseum. Out of those 200 requests, you wind up getting 25 reciprocal links, if you are lucky.

So, you say to yourself, "Great, now i have 25 more links!". But are these links really worth it? Do they generate any traffic?

There are many reasons why your links won't even get counted or indexed by the search engines. If your link is on a page among 100 other links, or the page is irrelevant to your subject matter, the page probably won't hold much weight with most search engines. It's also rumored that Google is changing it's algorithm to discount reciprocal links altogether.

So, what can you do to get your links indexed and noticed? Write your own content, distribute it to article directories or trade it with other related websites!

Here are 8 tips on increasing your online traffic with distributed content.

Try to write about popular content. The more popular it is, the more people will download it and want to include it on their websites and the more links you'll have pointing back to your site.

Try not to use any promotional jargon or sales pitches in your articles. If you do, many webmasters will not want to include your article on thier site.

Use plain English. Don't try to get too technical. Read it back to yourself and make sure you don't get tongue-tied while reading it.

If possible, work in your site's main keyword phrases into your articles. If your site is about online marketing, write articles about online marketing.

Make sure you include an "About the Author" section at the bottom. Make it somewhat short and always include a link back to your site in an anchor tag. And once again, include your keywords in the link text.

Proofread your article carefully. I see so many articles out there with misspellings. It just makes you look bad. After you spell check, have a friend or co-worker read it to double check for errors.

When you're finished with your article, submit it to popular article directories like goarticles.com, articlefactory.com, amazines.com and imparticles.com. For a fee, there are even services out there that will submit your articles to the top directories for you.

Make sure you publish your articles on your own website too, more content equals more traffic. Don't worry about getting penalized by search engines for having duplicate content. You only get penalized if the content is duplicated on your own domain, not if it's duplicated on other websites.

So there you have it. Distributed content allows you to make every link count, by creating targeted links that directly contribute to your search engine rankings, and by delivering targeted traffic on its own. And besides, it might even make you famous!

About the Author

Robert Raught is the lead SEO expert at Technet, a search engine optimization firm based in Washington state. He also publishes daily SEO news and articles in an online RSS enabled blog titled "The Optimizer".

---

Driving Your Website through Google Sandbox

What is Google Sandbox?Google Sandbox is applied on new websites,... Read More

Search Engine Marketing 101 For Corporate Sites

When most people want to find something on the web,... Read More

Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This

Google's premier of desktop search proves that the desktop is... Read More

Link Popularity: Why Its The Best Investment You Can Do For Your Business

More and more search engines rank your web pages based... Read More

Meta Tags - What Are They and Which Search Engines Use Them?

Defining Meta Tags is much easier than explaining how they... Read More

What Is Search Engine Optimization And Why Do I Need It?

Purchasing web design service is confusing with all of the... Read More

Three Search Engine Ranking Gold Tips

Getting a high ranking in the search engines is something... Read More

SEO -- Tips to Optimize Your Webpage to Compete for a High Ranking

Search engine optimization (SEO) is very important to websites. If... Read More

Increase Your Search Engine Ranking

There are methods to increase your search engine rankings which... Read More

Easy Web Tips

How can you be found on the web?The web is... Read More

Smartpages - Legitimate SEO Or Spam?

Smartpages are highly optimized pages which draw stampeded of search... Read More

How MSN and Yahoo Sells Your Traffic

Yes, it really happens. Now you might find it hard... Read More

Top 10 Little Used SEO Strategies

There are millions of web sites trying to get listed... Read More

What Constitutes a Complete and Effective SEO Campaign?

Unfortunately, not many Search Engine Optimization companies know what this... Read More

Why Top Search Engine Placements Never Move?

#1 question when it comes to web advertising is how... Read More

Soliciting Search Engines

As your guide operator through the web, search engines are... Read More

Search Engine Optimization for Everyone

There are many facets to SEO and the search engines... Read More

Search Engine Optimization Strategies Guaranteed to Skyrocket your Rankings

The point of optimizing your website is so that you... Read More

Onpage Optimization: Essential for Effective Offpage Optimization

Onpage optimization is the process by which various elements on... Read More

Five and a Half Ways to Amp Up Your Search Engine Optimization

Statistics show that 85% of pages visited on the Internet... Read More

Martial Arts Webmasters: Time to Optimize Your Site!

A few months ago I was looking through the search... Read More

3.5 Tips To Help You Avoid Becoming The Next Search Engine Outlaw

Tip 1 - Hide And SeekDo not use hidden text... Read More

Google Page Rank Is Dead - Part III

HELP! My PR page rank is grey, call the development... Read More

Does Javascript Affect Ranking?

Almost all SEO's agree that using too much javascript can... Read More

The Need of Popularity

In very simple words, the link popularity of your site... Read More

Linking for Fun and Profit

Well actually, linking isn't fun at all. In fact, it's... Read More

Finding The True PR Of A Page?

I had an email "conversation" this last week which I... Read More

Arrogant Overture Placing Greed Ahead Of Their Customers Needs

According to the dictionary, the definition of the word "overture"... Read More

2 Lesser Known Ways to Brainstorm for Internet Home Business Keywords

Search Engine Optimization (SEO) doctrine states that you should always... Read More

The Small Screen SEO!

First of all, What is SEO? SEO stands for Search... Read More

Should You Buy Text Links?

You can rank number one (Or at least in the... Read More

What Size Body Section Ranks Highest?

This is another one of the controversial questions in many... Read More

Tales, Fails And Betrayals Of Search Engine Placement Part 1

This is the first of a series of articles about... Read More