How to Write Classified Ads that Get Results Now.
SELLING DIRECTLY FROM A CLASSIFIED AD Classified ads can be used to sell products directly from the ad.This works best for items costing no more thanapproximately $5. The best use for classified ads is to utilizethem in obtaining inquiries. This is called the two stepapproach. The first step is to... Read More
Blonds Have More Fun!
In the book, The Blond Knight of Germany, American authors Toliver and Constable detail the life of the greatest fighter pilot to ever fly, Germany's Erich Hartmann. During WWII, Hartmann recorded 352 confirmed in-flight victories. To put it into perspective, very few American fighter pilots reached 100 in-flight victories. Simply... Read More
No Logo? Launching A Business Without a Logo Can Sabotage You
Initial lack of customers and cash flow often causes a small business to put off designing a logo and marketing materials professionally "until [they] got a few clients" or "until [they] get started." Designing their own marketing materials when they launch their business, instead of having them professionally created, will... Read More
Branding: You are the Brand
What's in a brand name? Everything! Think of these brands: Coke, Barbie, Hershey, McDonalds, Madonna, Pepsi, Bono, Microsoft, Kleenex, Xerox, Steven Spielberg, Dell and GM. Did you notice that brands can be things, replicas of people and actual people? Brands are the public perception of a thing or person. Companies... Read More
Entrepreneur Speaks on Brand Extension in the Franchise Cleaning Business
On question I have been asked over and over again from prospective franchisees of our companies has been one in which I am very adamant about it; do we require prior experience? No, like many franchise companies we actually frown upon it and think it is such a detriment that... Read More
Time To Revamp Your Visual Identity?
Look at your company logo. Does it fade into the background against other images you use to promote your company? Has it become dated? Does it still fit with your company vision? Is your message connecting with the customers you want?Your visual identity is a vital tool in communicating the... Read More
The Top 10 Strategies for the Positioning of Success
Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles. If you want to win big in... Read More
Build Brand Value BIG Time
Ask your self this question, In which business are we really in? And stay far from the dark world of commodities...I am astonished!!! I just witness how in three days a clan of marketers ? brand managers, advertisers, researchers - drove a brand into the huge world of commodities, these... Read More
Planning Ahead With Your Designer: Tips For Design Consistency With Your Logo And Brand Elements
While we recommend that you contract with the same designer or design team while creating your brand identity materials as possible, we know that this scenario is not always possible.Whenever you work with a designer other than the original who created your logo, stationery and marketing materials, we suggest a... Read More
Create a Niche: Stoke Your Market With Affiliate Branding
Propose success, demand performance, and brand your market with appeal. In a world of costly business start-ups, expensive design tools, and rugged competition you can still beat the system. Success reins the process as our instructional tools are put to use building websites centered on content with focused keywords and... Read More
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Corporate Branding ? Dont Forget Your CDs!
Companies have been branding their collateral materials such as letterhead,... Read More
Shattering the Branding Myths
If you've been online long, you're sure to have seen... Read More
Brand Identity - Corporate Identity and Brand Value
Companies work hard building the strength of their brands -... Read More
Brand Extension; Going from Consumer to Commercial
As more and more home pressure washers are sold at... Read More
How to Write Classified Ads that Get Results Now.
SELLING DIRECTLY FROM A CLASSIFIED AD Classified ads can be... Read More
Branding Is Not Selling Out: ITS SELLING IN
Ever see an amazing band perform and wonder why you've... Read More
Strategic Moves In The Branding Gamble!
The so called 'globalisation' has cluttered the world markets with... Read More
Types of Logos
There are three basic types of logos: text, symbol, and... Read More
Image is EVERYTHING
The absolute foundation of your small business is your image.... Read More
What is an Artists Statement & How Often Should It Be Updated?
An artist's statement is a statement of ideas and thoughts... Read More
Branding Your Products Is Important
I was chatting with a couple of friends, all of... Read More
Are You Brand Worthy? Are You Brand Worthy?
Branding is a one hot topic, although it is wildly... Read More
The Keys to a Great Logo
Logo, graphic, icon, logotype, typogram, logoform, image?call it what you... Read More
A Lesson in Branding from Paris Hilton
I have never been a fan of Paris Hilton.I see... Read More
Naming Names... How to Name your Business
Sometimes the best inspiration comes from hearing about the deconstruction... Read More
Simple Risk Reversal Formula Will Send Your Sales Into Space (1 of 2)
Make A Bold Promise Then Back It Up With An... Read More
Id Buy That: Getting A Brand Mindset
Feel that? The crisp tingle in the air? It's fall.... Read More
How A Crazy Branding Stunt Can Bring Results For Years
As a beginner, you would be forgiven for thinking that... Read More
A good logo vs. a FABULOUS logo
If you had a choice, which one would you choose,... Read More
Trademark: Do I Need One for My Business Name and Logo?
Wondering if a trademark is important to you as a... Read More
Britney Spears Branding
How would you like to sell as much in one... Read More
Self-Marketing: The I Focus
Ever had one of those conversations where you wondered what... Read More
The Art of Successful Branding
Branding: it's a term that carries great weight in the... Read More
Light Up Necklaces Help Promote Red Doors Movie at the 2005 Tribeca Film Festival Awards
June 13, 2005 -- Jane Chen (Producer) of the Red... Read More
How to Create Your Own Mail Order Products
Pick up almost any book or report on Mailorder Selling... Read More
Logo Design - Corporate Identity Branding - Brand Identity Guru
Like it or not it's who you are. Your corporate... Read More
The Brand Called You
The best brands always try... Read More
Nike / Sears / Kmart
The Sears-Kmart merger hopes to fabricate some sort of silver... Read More
Trademark Issues in the Mobil Auto Business
There have always been trademark issues and lawsuits in the... Read More
9 Keys to an Effective Logo
The right logo, with the right characteristics, will boost your... Read More
Not So Stationary Stationery
The elements and functionality of the basic stationery system is... Read More
7 Branding Secrets: Ready or Not?
Every company has a brand (how people think of them)... Read More
Attract More Clients With A Brand Identity
You've probably heard that people buy products and services from... Read More
Light Up Necklaces Help Promote Red Doors Movie at the 2005 Tribeca Film Festival Awards
June 13, 2005 -- Jane Chen (Producer) of the Red... Read More
Choosing The Right Business Name
Sometimes, new entrepreneurs are in such a rush to get... Read More
Trademark Issues in the Mobil Auto Business
There have always been trademark issues and lawsuits in the... Read More
When Search Engine Marketing and Trademarks Collide
In the world of marketing, branding issues are always an... Read More
A Successful Failure
A successfully positioned business sometimes doesn't win a new client.... Read More
Brand Boring or Brand Buzz?
I heard an advertisement on the radio the other day... Read More
The Positioning of Success
Many businesses of today are often driven to compete... Read More
Setting the Right Price
One of the ways people get to know you is... Read More
Co-Branding in Automotive Service Businesses
In a world of co-branding, point of destination strategies and... Read More
Branding Junk Removal - He Did It, Can You?
What does it mean to be remarkable?Brian Scudamore, CEO and... Read More
Create a Niche: Stoke Your Market With Affiliate Branding
Propose success, demand performance, and brand your market with appeal.... Read More
Simple Risk Reversal Formula Will Send Your Sales Into Space (1 of 2)
Make A Bold Promise Then Back It Up With An... Read More
Clouds Gather Before A Storm: Utilizing The Power Of Brand
How brand management can help utility organisations to create a... Read More
Boston Web Design Branding - Brand Identity Guru
A branding company's website purpose is to design websites that... Read More
Which Of These Words Attract Your Clients
Whether it's your business card, tagline, article title, web site... Read More
Logo Design - Branding - Brand Identity Guru
Do you have any idea how important your company logo... Read More
Creative Branding Increases Sales Through Company Recognition
The one thing that everyone has in common is that... Read More
Profitable Partnering
Become your customers top-of-mind choice.Some of these snapshots of real... Read More
Brand Image ? Brand Identity Guru
Having a brand image is not a "have or have... Read More
Corporate Branding and Professional Logo Design
Any business with the minimum interest to be successful should... Read More
Santa - The Brand
Every Christmas Eve, a burglar named Santa busts into homes... Read More
A Lesson in Branding from Paris Hilton
I have never been a fan of Paris Hilton.I see... Read More
Importance of Business Branding
Branding is very important to a business, whether it is... Read More
How Do You Define a Good Logo Design?
Everyone wants his company logo to be the best but... Read More
The Brand Called You
The best brands always try... Read More
What Make Us Unique and Different
Starting a business can take a lot of time, money,... Read More
Trademark Your Business ? Lessons Learned
Small business owners learn many lessons the hard way -... Read More
Does Your Message Pass the Test?
Develop an effective benefit message and you're well on your... Read More
Is Your Logo Helping or Hurting Your Business?
The quality of your logo can mean the difference between... Read More
What is Private Franchising? It is Nothing Someone Made It Up
The Federal Trade Commission has an obligation to the general... Read More
Franchising is Virtually Fraud Free
The number of complaints to the Federal Trade Commission on... Read More
Branding - More Than Just a Statement - A Memory Scar
Conjure up in your mind broad rolling meadows with runs... Read More
Intelligent Design comes from Brand & Account Planners
I've been reminded recently, rather forcefully, that not all reality... Read More
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