Home Staging: How to Make Your Tract Home Stand Out in the Crowd

Home sellers who wish to market their property in development neighborhoods face tough challenges. All the houses look similar. All the houses sell for amounts in the same price range. The market -- whether it's a hot sellers' market or a cool buyers' market -- largely determines the price, purchase terms, and length of time to sell.

How do you make your home stand out from the crowd? How can you turn your property into a "hot" sale, even if the market's lukewarm? Remember the "Three M's" and apply these Design Psychology strategies as you stage your home for sale:

1. Magnetism. Because most buyers won't even get out of their car unless a home shows promise, create an exciting exterior that draws prospective buyers to your home. Place an interesting focal point in your front yard, such as a water fountain, a large urn, or a beautiful tree. Enhance your walkway with enticing plants or light fixtures that clearly mark the path to the front door. Use color psychology to either paint your front door or its framework a happy, inviting color, such as Sherwin William's Torchlight (golden wheat) or Rose Tan.

2. Mystery. Most home searchers only spend three to four minutes looking at the average home. Enchant with mystery as soon as the prospects enter your home. Make the buyer take a second look by using Design Psychology lighting tricks. Place a palm tree so that it partially blocks the view of the hallway. Uplight the palm tree with a canister light that casts captivating shadows on the walls and ceiling.

3. Memory. Home shoppers look at many houses in a row. Your goal is to get the buyers to remember your home above all others. Design psychology can help you do this. Think about your buyers' dream: they want a lifestyle --not just a house. Make your buyers believe that if they choose your home, they will have the privilege and right to take a nap in that "fantastic garden hammock," read a great book in your private reading nook, or cook a delicious meal in your gourmet kitchen.

Turn heads with your enticing home. Turn viewers into buyers. Turn your typical development home into a buyers' dream home using home staging methods that create a lifestyle delight.

Copyright 2005 Jeanette J. Fisher All rights reserved.

Jeanette Fisher, author of Joy to the Home Journal (ezine), Sell Your Home for Top Dollar--FAST, and Home Staging for Top-Dollar Sales, teaches design psychology college courses and professional real estate investing seminars. For home selling tips see http://sellfast.info/ For home staging strategies see http://homestaging.us/

In The News:


pen paper and inkwell


cat break through


Rehab Your Way to Wealth: The Quick Way to Fixer-Upper Success

Completely rebuilding a house is not necessary to make money... Read More

Researching Property for Real Estate Investing

Much is being said lately about investments. There are many... Read More

Residential Income Property Financing: Part 2 of 3

Welcome to the second segment of a three-part series about... Read More

Tidy Up The Outside, Reap The Rewards

There isn't a realtor in existence who wouldn't tell you... Read More

Why Real Estate Investment?

Why should you invest in real estate? Well, investing in... Read More

Conversation & The Real Estate Investor

One key that makes investors is conversation or should I... Read More

Appraisal or Home Inspection?

People sometimes confuse a home inspection and an appraisal when... Read More

Estate Agents on the Costa Blanca Spain

Properties for sale or to rent on the Costa BlancaAs... Read More

Sellers, Are You Having A Hard Time Selling Your Home?

Sue and Chuck DeFiore have the perfect solution for you... Read More

Buying a Home ? Dealing With Lender Letters

Most people who set out to buy a home, be... Read More

Fraud in Real Estate, Are You Being Victimized? - Part II

The phone range and Peter was on the other end... Read More

Trading Inspectors!

As sure as the spring flows at the Fountain of... Read More

As a Realtor, How Do I Attract Listings?

Have you ever noticed that despite the massive number of... Read More

Selling Your Property Without An Estate Agent

It is possible to save 1,000s selling your home privately... Read More

Real Estate Local FAQs.

There are many frequently asked questions and any local real... Read More

Getting Started in Real Estate Foreclosure Investing

Decide to Invest in Real Estate Foreclosure InvestingWith the increase... Read More

How I Became a Real Estate Investor

Recently I closed on the sale of two homes. They... Read More

How To Negotiate A Higher Price For Your House

Negotiation is where many FSBO home sellers really have problems.... Read More

Boston Real Estate - Interest Rates and Inventory Must be Analyzed when Selling Your Boston Home

When selling your Boston home, it's good practice to be... Read More

Real Estate Investing By The Numbers

Just like most things real estate investing can be broken... Read More

Selling Your Own Home: 10 More Tips

Selling your own home can be a time-consuming and frustrating... Read More

Bulgarian Property Market Insight

GOLF GRABS BULGARIA!At the present time there are only three... Read More

Ten Tips For Selling Your House

One of the biggest mistakes people make when selling a... Read More

Big Discounts With Property Investment Clubs?

A stagnant stock market, low interest rates and booming property... Read More

Ten Creative Financing Techniques

Do all the creative financing techniques you hear about really... Read More

Want A $10,000 House?

How do you find a house for ten or twenty... Read More

Is Housing and Real Estate Bubble Hype Irrational Exuberance?

Not so, says the author of this article and four... Read More

Buying Foreclosures - Knowing Why Helps You Buy

One big potential deal-killer in buying foreclosures is the homeowner.... Read More

The Real Estate Bubble-When Will it Burst?

More and more individuals are realizing that real estate is... Read More

Home Inspection Checklist - Home Inspectors

Although architectural details, wall and floor coverings, modern conveniences and... Read More

Financing Houses

What Real Estate Lenders Look ForLenders control many programs --... Read More

Types of Listings with Agents

There are several different types of listing contracts. Few of... Read More

Negotiating and Sales Skills Are Critical

When I first started getting active in creative real estate,... Read More