Email Campaigns
Email marketing can be a tremendously valuable tool for web businesses. Because it is so fast, cheap and easy, and because it is everywhere, email lends itself ideally to direct marketing. In this day and age, to say that the whole world is on the Web is not a stretch. Hundreds of millions of people plug into the Web on a regular basis.
Most regular internet users have an email address. Now that access to the Internet is available on PDAs and mobile phones, people can literally be reached anytime and anywhere. The capacity to send and receive email, and thus communicate with a large audience about your product, is huge and ever-broadening. Even though you only want to focus your email campaigns on those who have expressed an interest in your product, the way of attracting and finding large numbers of those targeted prospects is easier via the Internet.
There is no faster way to get your marketing message into the homes of consumers than through email. Additionally, no other method is less expensive. Other than internet access costs, which are likely already incurred for general use, emailing costs nothing. Unlike with direct mail, there are no printing or postage costs. Email allows you to reach potentially large numbers of people instantaneously for free.
Optimize Your Email Campaign
There are ways to optimize any email campaign. Valiss can help you direct your campaign to a targeted group of consumers and avoid crossing that line between responsible consumer communications and annoying spam. Our experts know how to use email marketing to enhance your web presence and convert prospects into loyal customers.
Ted Prodromou spent over 25 years in the computer industry working for IBM, Digital, and Cellular one. Today he's the owner of Valiss IT, a consulting firm that provides small business coaching and marketing help. He's also a certified personal and professional coach.
Ted has created and led many coaching workshops and today is helping small businesses automate their marketing with his latest coaching program, "Attract Clients While You Sleep". For more information visit http://www.valiss.com/specials.
If you would like to download his free report "How To Attract Clients While You Sleep" visit http://www.valiss.com.
You are free to distribute this article, providing it remains unchanged and with the resource / bio box attached.
How to Tie a Tie and How To Kiss -... Read More
"My clients can't afford higher rates."When more than 330 business... Read More
If you don't get this right, you can just forget... Read More
Being in a quandary prevents you from moving forward in... Read More
As a business professional, you probably realize the value of... Read More
Networking on the Internet is the same as networking in... Read More
Every business - particularly small, entrepreneurial or professional businesses -... Read More
Marketing your cleaning business is something that you will already... Read More
Candy, squeeze balls, pens, and key chains -- these provide... Read More
There are several color formats and systems available for mixing... Read More
1. Do the moneymaking things first.For an entrepreneur, generating income... Read More
Boomers are a prime and growing target audience. Does your... Read More
Many service business owners these days are "giving away" their... Read More
Are you having trouble understanding basic situational marekting concepts? Then... Read More
Market research specialists have discovered a new tool which enables... Read More
Where to Start:Most novice marketers have definite fixed ideas about... Read More
Savvy event producers follow the Golden Rule: know thy audience.... Read More
How do you make the intangible real? How do you... Read More
"Goals are dreams with deadlines." -Diana Scharf HuntWhen clients come... Read More
©2004 Jeffrey DobkinThere are two types of lists, determined by... Read More
Two years ago, when I first started selling online, I... Read More
Dant dant da da dant dant da da. Dant dant... Read More
If you pick up a copy of the November 2003... Read More
Before we begin, I want you to think about how... Read More
In his classic best-seller, "How To Win Friends And Influence... Read More
My wife likes to shop at the local Safeway. Is... Read More
You're probably familiar with e-mail signature (or "sig") files -... Read More
Promotions are everything you do to let your customers know... Read More
Successful direct mail packages contain three things: an attractive offer,... Read More
©2004 Jeffrey DobkinIf you're in direct marketing, you're continually looking... Read More
After spending 30 minutes in a coffee shop with a... Read More
Having difficulty knowing what to offer people online? Worried that... Read More
One very powerful and cost-effective marketing strategy is to study... Read More
Many of the business owners I speak with are looking... Read More
If you want to uncover a little secret about how... Read More
THE GREAT MAIL ORDER MYTH There are a number of... Read More
But more importantly, watch what they do. If you do... Read More
Sometimes you can use a guarantee effectively in your headline.... Read More
Its become fashionable to bash marketing "gurus" nowadays.There are some... Read More
We live in a world that for many has become... Read More
Volunteering your services can be an excellent way to form... Read More
Business marketers have a lot of weapons in their arsenals... Read More
So you just dropped a tidy sum to attend a... Read More
Expanding your subscriber list, whether it be for your ezine,... Read More
When it comes to your marketing message, the little things... Read More
These steps are taken from the Referral Flood Marketing Program.... Read More
Businesses rely on brochures as their front line in communicating... Read More
In my view, nearly all government statistics about reasons for... Read More
NO! When I say "5 P's", I'm not talking about... Read More
Every business - particularly small, entrepreneurial or professional businesses -... Read More
1. Do the moneymaking things first.For an entrepreneur, generating income... Read More
As an educated professional, your success is based on what... Read More
Today, more than ever, the success of meetings relies heavily... Read More
Radio advertising can be a small business's best friend. It's... Read More
The secret to increasing sales doesn't lie in choosing just... Read More
Take a moment to reflect on the current reality of... Read More
Effective customer newsletters find the right mix of promotional and... Read More
Postcards are an effective way for many business owners and... Read More
If you run a small business you should be a... Read More
The internet of course brings a huge arena of marketing... Read More
Even the world's best marketing strategy won't work for you... Read More
Many businesses today overlook the importance of business cards as... Read More
Entrepreneurs pay a lot of attention to the mechanics of... Read More
I was saddened to hear of the passing of one... Read More
Just like there are reverse dictionaries, there is a reason... Read More
Want to get Better at your Marketing today?For many service... Read More
Marketing |