The Seven Secrets of a High-Sales Marketer

If you want to boost your website sales to the next level, you've got to think and act like a high-sales marketer. Here's how:

1. Think sales not just traffic. Pay-per-click advertising is a great way to pull targeted traffic. Could anything be better? In many cases, pay-per-SALE advertising is a better choice. With pay-per-clicks, you may or may not make sales. With a pay-per-sale arrangement, there's very little or even NO risk. You only pay when you make sales. Affiliate programs and joint ventures are examples. Set up deals where you pay only for each sale.

2. Persuade traffic become customers. Be sure your website is doing the best sales job it can. Does your website persuade 1 percent of visitors to become customers? Can it do better? This is the most overlooked yet easiest way to build sales. If you change your website and it converts 2 percent of visitors to buyers instead of the previous 1 percent, you've doubled sales. Make your website persuade better.

3. Capture prospects. When a visitor comes to your website, he or she wants something. Yet, 98 out of 100 visitors will click away from your website without buying. If you can't make the sale, at least get them to give you their email addresses. You do this by offering a newsletter or free report. Once you do this, you have a list of prospects to contact systematically. You can make sales to them in the future and without much expense.

4. Follow up with prospects. Don't be content to have a mailing list and never mail to it. Send a series of emails to prospects. You can automate this so it doesn't take much time. And it can be very effective in creating more sales.

5. Follow up with customers. They have already trusted you enough to buy once. If your product or service is valuable to them, they are likely to buy again, but only if they don't forget about you. Stay in contact with your customers. Don't just send them ads. Send emails that say you care about their success.

6. Know what works. Most webmasters have no idea what is or is not working for them. Pay-per-sale advertising makes this simple, but you probably will use other marketing methods. That's great as long as you track results. High sales marketers track their marketing methods to see which ones brought CUSTOMERS.

7. Do more of what works, whatever it is. It's easy to get caught up in doing the next great marketing method. Test other marketing ideas, but keep doing what works. If you create and distribute a press release and that brings buyers, do more of this. Keep doing it until it stops working.

About The Author

Raynay Valles is a High Sales Marketer who makes websites profitable. For more information, visit or write her at

In The News:

pen paper and inkwell

cat break through

My Secret To Selling More Big Ticket Items

Many aspiring Internet marketers hear all of the talk about... Read More

El Marketing, Das Marketing, Le Marketing

While reviewing site stats, I noticed 18 foreign countries as... Read More

Creating Functional Dialogue for Your Website

Opt in clicking promotes your business. By increasing link exchanges... Read More

Three Ways to Get Top Quality Content for Your Niche Websites

Three Ways to Get Top Quality Content for Your Niche... Read More

Does Your Internet Marketing Pull?

"Pull Marketing" has always been, and will continue to be... Read More

What Not To Do?

As the Internet grows in popularity and importance, the quality... Read More

Niche Marketing the Right Way!

Niche marketing is hot these days. Membership sites pop up... Read More

Discover How To Find The Gold Online

Finding the GOLD!!!G'Day from the kitchen table of Scott WilsonTime... Read More

Website Promotion With Content Exchanges

Ever hear about an idea that is so simple yet... Read More

The 3 Rules To Maximizing Profits From Banner Ads

Placing those ads on your site are designed to do... Read More

Website Marketers Enemy No. 1

There comes a time in your efforts to market your... Read More

Online Sales: 10 Magical Online Sales Tactics To Sell Your Products Faster

There are certain magical tactics that work so well that... Read More

Marketing Trends from the Digital Frontlines

The web and ways to market on the web continue... Read More

The Right Way to Use Other People?s Articles on Your Website

Article Marketing Creates a Steady Flow of Fresh ContentArticle writers,... Read More

Time is Money in Online Marketing

We all do it.Spend time and money sourcing those vital... Read More

Viral Marketing! Are You Missing Out?

Many of you are reading this article because you would... Read More

Internet Marketers and Two-Year-Olds: Just Toddling Around Asking Lots of Questions

I recently noticed that my friend's two-year-old, Conor, is getting... Read More

How To Profit Using Public Domain Works

The public domain is full of books, journals, literary works,... Read More

Online Advertising Traffic and the First Law of Web Surfing

Hint: don't send send your online advertising traffic to your... Read More

Book Yourself Solid Tip: Cash In On The Brilliant, Creative And Quirky You!

What do Donald Trump, Oprah Winfrey and Robin Williams have... Read More

Bring Spirit Into Your Online Business

For people who have decided to strike out on their... Read More

Convey Website Credibility Authentically!

Your prospects want one thing and one thing only! They... Read More

I Hate Asking for Referrals! ? 6 Proven Methods for Getting a Flood of Referrals Without Asking

Yes, I admit it - I hate asking for referrals... Read More

Did You Say Free?!

There are books and web sites for the translation of... Read More

4 Tips to More Online Party Sales

I know most of us have held our own online... Read More

Tracking & Troubleshooting for Increased Sales

So many times, online business owners are confused about where... Read More

Paid Customer List On Autopilot?

How do you get a truckload of buyers eager to... Read More

3 Simple Steps for Revealing Marketing Secrets of the Experts

Learn the easy method I use to reveal marketing secrets.... Read More

5 Ways to Educate Your Prospects for More Sales

It's impossible to sell a product or service without demand... Read More

Why You Need To And How To Follow Up Your Visitor Or Customer

The person who comes to your web site seeking products... Read More

Marketing and the Hired Guerrilla

It's a jungle out there, so know and use your... Read More

Take the Direct Route to Internet Gurudom

- Are you tired of chasing down publishers just to... Read More

Internet Marketing - Article Announcer

Who said marketing on the internet was easy. All the... Read More